Jamie Ginsberg

7 Simple Tips for Twitter

Twitter is one of the five important social networks that must be part of your Spa's social media strategy ( Facebook , LinkedIn , YouTube, Twitter, Blogging ). Twitter is growing fast, real fast. Twitter is averaging 13.8 million new accounts per month (460,000 new accounts per day), that calculates to roughly 165.6 million new accounts this year!!! Think you don't have time to send out a Tweet every day? There are over a billion tweets every day on Twitter!...

8 Tips to make you a GREAT Blogger

I have been writing for SpaTrade , sharing amazing tips and secrets to help you grow your social media marketing strategy for your Spa. Our process is simple and logical. Develop a Strategy, Build a Community, Nourish your Community with Content. The tools we are most excited about are Facebook, LinkedIn, YouTube, Blogging and Twitter (In order of importance and return on investment). Blogging should be first, except there are millions of blogs, many suck and Spas really struggle with...

Facebook Tip - Make sure your Spa's Facebook Page is a PLACE

Is your Spa's Facebook Page a Place? The easiest way to check is navigate to your Spa's Facebook Page, click on info on the left side and see if a Bing Map appears. If there isn't a Bing Map, the odds are very good your Spa's Facebook Page is not a Place. This explains why people can not check-in to your Page/Business (or check into a junk Page), the answer is very simple. You must change the type of Page...

FaceBook: What Are You Waiting For?

Last year you had a nice list of excuses ranging from I don’t have time for Facebook to I am not a social butterfly to I don’t care what you had for breakfast. What is your excuse for the low revenue numbers you posted for your Spa? The economy was weak, people aren’t spending money on luxuries, we didn’t do a deal on Groupon? Stop making excuses and start doing the dirty work for your Spa – you have to...

Top 3 Social Media Tips For 2012

*/ If you have read any of my articles this year, you might have started with my Top 7 Social Media Tips For 2011 . Part of me wants to simply repost it and say "more of this in 2012." But a subtle yet important shift is happening and your Spa MUST start planning and acting now. I can tell you what networks you should be on for your Spa and how to use those networks to maximize your business...

How To Use Facebook to Share The Holidays at Your Spa

Are you ready to put your Spa's Facebook Page to work? This year we are suggesting a 3 part strategy to make your Facebook presence effective and profitable. Are you ready? Create a Facebook Deal. You can do this by editing your Page, bottom right under deals. Make this deal strategic, it must be claimed within a limited time period and reward the person checking in significantly. A Groupon deal would cost you 70%, be generous and make this a...

Holiday Parties - 5 Tips to Build Your Network One Drink At a Time

Holiday Parties are an amazing opportunity for you to build your network on Facebook and LinkedIn. As the party season officially begins, use the list below to ignite your network! Look up people you anticipate seeing, whether it is at the Thanksgiving table or at the company party and see if you are connected to them. If you do not connect to them immediately, make sure you follow the 24 Hour Rule and connect with them immediately after seeing them...

135 Million People on LinkedIn - 5 Tips

LinkedIn is growing, faster than ever! Why? Because it is a network of business professionals with jobs and buying power. Here are 5 tips on how to effectively use LinkedIn to grow revenue at your Spa. Put an hour into your profile, from a clean head shot to the interesting details that make it easy to connect with you. Add connections - Think of this as giving out the best business card of your life, it is the card that...

Facebook - Put Your Spa Staff To Work!

How long are you going to wait for your staff to support your Spa's marketing on Facebook? Are you trying to prove that you can be the Spa that does not generate any income from Facebook? There are a few steps you can take today to kick start your Facebook strategy, are you ready? Start by getting your staff to encourage every single customer to "Like the Facebook Page." If everybody is talking about it, your customers will Like your...

Step 1 to Jump Start Your Spa's Presence on Facebook

Does you Spa have a Business Page? Is it painfully stagnant? Do you wonder why no matter how much you post you only get a handful of likes from your friends and the occasional comment? The problem is very simple, you have to jump start your Facebook presence. Start with the most social activity we have ever known, pictures. There are an average of 250 million pictures being uploaded each day to Facebook, how many pictures have you uploaded to...

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