According to surgeons of the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS), the pressures of a virtual lifestyle has a huge impact on the way we view ourselves. Looking better in selfies continues to be a top rising trend as indicated by 77 percent of AAFPRS members in this year’s annual member survey. “Selfie-awareness” includes Snapchat Dysmorphia, Instagram Face, Zoom Boom Effect, and TikTok Face. People are seeking procedures to look better on screen and 79 percent of facial plastic surgeons identify patients seeking procedures for an improved appearance on video conferencing as a rising trend, compared to only 16 percent the previous year. Not only that but, surgical and non-surgical facial plastic surgery treatments is up as an estimated 1.4 million surgical and non-surgical face, head and neck procedures have been done in the past year, with AAFPRS members performing an average of 600 more procedures than they did in 2020, a 40 percent increase. “Unlike its predecessors, TikTok makes those static filters fluid, further blurring the lines between fantasy and reality," says Dr. Corey Maas, president of the AAFPRS. "With a single click, jaws and noses can be slimmed, eyes enlarged and reshaped, lips volumized, and so on. TikTok technology has become so advanced, that a makeup filter can smooth pores and add lashes while remaining nearly undetectable to the untrained eye, especially when in movement.”