MindBody, a cloud-based business management software provider for the wellness services industry, has released its new custom-branded web solution, which provides subscribers with the ability to fully brand their customers’ online experience from web to social to mobile. Developed from HealCode products, which MindBody acquired this past fall, the web tools seamlessly integrate powerful business-management software with subscriber website and Facebook pages, which enable embedded online booking and purchasing of classes and appointments. These mobile-friendly tools also have the potential to help wellness businesses improve their websites’ natural search rankings, as well as boost revenue earned from online purchases by increasing consumer time spent on their sites. This also allows transactions to happen directly within those sites and simplifies the booking and payment process. "Our new custom-branded web technology is a natural extension of the MindBody platform and a big step forward for our subscribers," says cofounder and CEO Rick Stollmeyer. "The business owners we serve have a common need to fill their classes and appointment books. This solution, along with our custom-branded mobile apps, award-winning MindBody consumer app, and the MindBody Network marketing platform, gives our subscribers the unparalleled ability to promote their businesses, bring in customers, and improve their bottom line."