Technology advances have made way for a myriad of ways to communicate with each other. More than ever, we need marketing tools that will help spa professionals connect to customers in a meaningful, authentic way. From PR, to Marketing and Social Media, a seasoned marketing professional who has been communicating with your target audience for the past 20 years will share knowledge about changing technologies, and open your thought process to new ways of communicating with media, influencers, and customers alike. This session will look at old-school, vintage techniques as well as utilizing technology in unique, unexpected ways. Relationships are key in the spa industry and as the digital landscape shifts and bends; it’s vital to stay connected in ways that are meaningful and efficient.
What is the miracle ingredient every aesthetic professional must have to produce real results for their clients? During this webinar, Shannon Esau, director of education for Rhonda Allison, will deep dive into vitamin A and what makes this the number one pro-youth ingredient of our time.
Discover why vitamin A is still the top pro-youth ingredient in the treatment room, how to get the most out of it and produce amazing results for clients, how to incorporate it into every skin regimen regardless of skin type, the various forms and what they do, and the difference between prescription-strength and cosmeceutical forms.
What You'll Learn:
- The myths and truths of vitamin A and why it’s such a dynamic ingredient
- How to effectively use vitamin A in the treatment room to produce the results you and your clients want
- The various types of vitamin A and how to select the right one for your client’s skin
American Spa team has released its picks for the top trends of 2017! Editor-in-chief and publisher Julie Keller Callaghan will be presenting this report and expanding on its content, as well as providing a look at a variety of other industry predictions and trends in an exciting editorial webinar. Don't miss your chance to find out what will be creating industry buzz this year and beyond!
If you have ever considered high quality private label skin care and want to grow and protect your business then this is the perfect webinar for you! The leader in private label skin care since 1997, Vitelle Labs, is launching an innovative new way for Med Spas to create their own skin care brand and grow their businesses. Have an edge on your competition in this very competitive market by signing up for this webinar now!
Featured Speakers: Irena James, Vice President of Product Development for YG Laboratories and Cofounder of CelleClé Skincare
With increased technology use and the rising levels of pollutants, environmental stress factors are unavoidable. Learn how nature and science partner up in producing some of the most unique flavonoids in response to environmental stressors and how biofermented saccharides, peptides and sophisticated enzymes help our skin adapt and respond to previously unknown challenges. By harmonizing the skin's coexistence with our changing surroundings and modern lifestyles, CelleClé Skincare aids the skin in selecting the appropriate responses to those changes and stressors. Our exclusive "three-layer approach", designed to restore broken communication, rebuild architecture, and adapt infrastructure, delivers multilayered results and visible skin transformation. Modern problems are met with modern solutions and a new set of defense and repair abilities to support healthy skin.
Featured Speakers: Irena Mena, Assistant Learning Manager, Millennium Systems International
A large portion of a company’s assets rest in their inventory. Your software should help identify problems with your inventory (are you ordering too many – or too little) and provide best practices to assist with inventory assets. This class will help you understand the theory behind Retail Management including Proper Ordering, Increasing Retail Sales, & Education.
What You'll Learn:
- Importance of Inventory
- Proper Ordering Procedures
- Increasing Sales
- Encouraging Your Team to Sell
Featured Speakers: Dr. Sophia Kogan: MD and Roland Peralta: Co-founder and President of Nutrafol
Forget everything you've learned about hair loss. In this fact-filled webinar, you will get an in depth understanding of the newest research and breakthroughs in the science of hair loss and thinning. Learn the real root causes of hair loss, and how they differ for men vs. women. Understand how genetics and hormones are only but one part of a big puzzle. Learn how stress, environment, and inflammation — all contribute.
Find out about the new "game changer" in anti-aging for hair, hair loss prevention and treatment. Learn about the newest advances in bio-technology that lead to the development of bio-active botanical nutraceuticals, standardized and clinically tested to combat the root causes of hair loss and thinning.
Featured Speakers: Patrick Johnson C.E.O. BioPhotas, Inc & Brenda Smith L.E. LAc. M.T.
Most everyone knows that Red light therapy can activate fibroblasts, increasing collagen and elastin production to effectively treat fine lines and wrinkles. But did you know that "photobiostimulation" or LED therapy is based on NASA research, and has been proven to reduce inflammation, kill bacteria, and increase micro-circulation from the surface of the skin to 25mm below? Relaxing and versatile, LED therapy can be used as a stand-alone, or as an adjunctive treatment, with most spa menu services to enhance outcomes and generate additional revenue. During this webinar, you will gain an understanding of the science and technology related to LED devices and how to incorporate them into your facial, body or massage treatments. We will discuss the myths often associated with LED technology, as well as protocols and pricing for your specific needs. You will leave with marketing tips and have an action plan for integrating light therapy into your practice
Featured Speakers: Greg Stickley, Executive VP Sales & Marketing
Join us as we take a close-up look into the future of our aesthetic industry: Buying patterns and consumer behaviors are rapidly changing and this webinar will help you be prepared to service this ever-changing marketplace.
Featured Speakers: Ben Johnson, MD, CEO/Founder
Every major conference and industry expert is saying what you may already know, WELLNESS is a critical part of the future of esthetics. While that may be intimidating to some, you need to hear Dr Johnson lay out the reasons this change is happening in our industry and why you should be one the first to join in the revolution. The truth is that most skin conditions have a wellness component and the best protocols treat the source of skin conditions from the inside and out. This class will provide the latest in concepts, technology and supplementation to transform your business and increase revenues. Elevate your business by incorporating wellness. It is incredibly fulfilling and will offer inspiration and excitement to clients that may need a new reason to come in.