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Thirst Quenchers

Check out new ways to stay hydrated for the holiday
Happy Fourth of July! I have a fun-filled day planned of eating my way through Brooklyn with out-of-town visitors that I hope culminates with a view of the East River fireworks in New York City. No matter where your holiday plans may take you, staying hydrated is key to having a good time. Check for dehydration by pinching and holding...

Beauty Giveaway Celebration

Learn how to win Jane Iredale makeup
With a holiday weekend coming, there are plenty of reasons for you and your clients to celebrate. One you may not be aware of is Jane Iredale—The Skincare Makeup’s 20 th Anniversary , which is ongoing throughout 2014. The cosmetics company is awarding twenty beauty lovers $200 of makeup. To enter, fill out the contest form here and share a...

Patriotic Palette

Get inspired by an all American beauty look
The last few weeks I’ve been seeing stars everywhere. No, I didn't hit my head or run into any celebrities; it’s World Cup fever spreading. Though the United States team was knocked out last night with a harrowing 2-1 loss to Belgium in extra time, Independence Day on Friday brings more red, white, and blue festivities across the country. Here...

Summer Nail Art Contest

Try your hand at the season's trends
Type "nail art images" in Google and in less than one second millions of inspiring results fill pages and pages. Summer is the perfect time for your spa's nail artists to flex their creative muscles with unique manicures and pedicures for clients to show off on the beach and anywhere in the sun. Guests with painted tips aren't the only...

IECSC Las Vegas Trends

Check out SpaBooker's video update from IECSC
We're still catching up on work in the office after a busy few days at IECSC Las Vegas last week but in case you missed it, here are some helpful trends and inSPAration SpaBooker's team learned while speaking with industry professionals on the show floor. Booker at IECSC / IBS 2014 VEGAS We're happy not everything that happens in Vegas...

Braiding at its Best

Learn how to recreate a Game of Thrones braid
Braids could have easily become a passing hairstyle trend but they have earned serious staying power. Creative styling has helped the modern plait jump from runways to brides to television stars. For clients dreaming of the gorgeously intricate hairstyles that have adorned season four of Game of Thrones, Butterfly Studio Salon stylist Jason Dougherty gives his expert step-by-step guide on...

Spa Gooooal

Learn how one US resort infuses Brazilian culture into specials
I played in my very first soccer game when I was six years old and have loved the sport, whether you call it futebol or soccer, ever since. It’s great to see the growing excitement around the FIFA World Cup matches, as the US National team is still alive and kicking, pun intended, making it through a difficult group. Our...

Swim, Run, Spin, Retreat

Check out how an Arizona spa helps athletes train
To me, triathlons, especially the Ironman, are the grandaddy of races. They combine three distinct disciplines and require hardcore endurance and topnotch training to go the distance. My husband is currently training for his first, a sprint distance triathlon, this summer and I've gotten to observe what goes into preparing up close. Sanctuary on Camelback Mountain (Paradise Valley, AZ) is...

Sunset Salutations

Discover how a New York City hotel is tempting New Yorkers to strike a pose.
It’s no secret that New Yorkers love their rooftop bars, but those who want to opt for a healthier option can now check out Z NYC Hotel’s new rooftop yoga series. Taught by yoga instructor Dina Ivas, the Vinyasa-style classes ($25), suitable for all levels, take place the first Tuesday of the month from June through September at 7:30pm. Located...

Handful of Healing

Dive deep into the health benefits of melons
It's the first official week of summer and many of you and your clients are enjoying backyard barbeques and beachside picnics incorporating fresh, juicy melon. More than a sweet, refreshing treat, these fruits have super powers within the tasty flesh. A number of published, peer-reviewed studies have shown that melon extracts have significant effects on slowing and even stopping cancer...