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Spas Show Their Appreciation

Discover some ways you can thank your clients
Last month, I celebrated my birthday and received birthday cards from several unexpected sources, including a spa I had frequented the previous year. In addition to the card, the spa also offered me a special birthday discount, a marketing move I always appreciate. Earlier this week, I was made aware of Client Appreciation Week at Blu Water Day Spa &...

Resorts Offer Unique Yoga Hybrids

Learn how hybrid versions of yoga are attracting new clientele.
Looking for a way to jazz up your spa’s fitness offerings? Try one of these innovative new yoga hybrids. Spinning + Yoga = Spoga The BodyHoliday, Saint Lucia is offering Spoga, which involves an invigorating 30-minute cycling session at resort’s new sky-high Tree House spin studio, followed by 30 minutes of yoga on the Zen Deck, the patio located on...

Mirbeau Inn & Spa Breaks Ground on New Retreat

Find out where the next Mirbeau Inn & Spa will be located.
A couple of years ago, I had the pleasure of visiting Mirbeau Inn & Spa (Skaneateles, NY) in the picturesque Finger Lakes region. It is a charming property that makes you feel as if you've stepped into a Monet painting. Needless to say, I was very excited to hear that Mirbeau Inn & Spa at The Pinehills (Plymouth, MA) is...

NIYAMA, Maldives Introduces a New Aromatherapy Program

Discover the impact fragrance can have on spa-goers.
I've never been one to wear a fragrance until a couple of years ago when I happened to visit the island of St. Barths. It was there I toured the manufacturing facility of Ligne St. Barth and became familiar with the company's Vanille West Indies fragrance, which I quickly adopted as my own signature scent. I wasn't alone in my...

The Boutique Spa Caters to Locals

Learn about a new menu that entices nearby residents.
For many spas, the summer season can be a slower time of year. The Boutique Spa at The Ritz-Carlton Coconut Grove, Miami (FL) is addressing this issue and working to fill the schedule with nearby residents via the Local Love promotion. Available through June 30, Florida residents can partake in a variety of affordably priced spa options, including: Pampering Massage...

Minnie Mouse Serves as Inspiration for OPI’s Latest Collection

Discover what colors fashion-forward Disney lovers will want to sport.
I must admit I’m often surprised by the passion with which some people express their love for all things Disney . Now Disney lovers have another reason to rejoice thanks to the new OPI launch of the Couture de Minnie collection, which features four limited edition nail lacquers and one new Liquid Sand shade. Inspired by Minnie Mouse, the line...

How Is Your Spa Celebrating Earth Month?

Share your ideas to help spread the word.
Though yesterday was April Fool’s Day, green living is no joke, which is why the entire month of April has been deemed Earth Month. We celebrated this milestone in the April issue of American Spa with “ Naturally Green ,” a story that provided tips for making your spa more eco-friendly. Suggestions from the experts included selecting green skincare and...

Spas Gear Up for National Stress Awareness Month

Learn how some spas are de-stressing their clients
While handling stress is an ongoing battle, you may want to focus on it in the coming weeks. April is National Stress Awareness Month , the perfect time to promote a host of relaxation-inducing treatments and packages. The Wolcott Hotel (New York City), for instance, has teamed up with J'amie Day Spa , to offer guests the Relax in the...

Disappointing Nail Encounters That Don't Encourage Repeat Business

Discover a shortcut to losing customers
Although I've always been a fan of a good pedicure, I've never really embraced manicures. From the time I was very young, my grandmother impressed upon me the importance of never letting anyone cut my cuticles. According to her, they would grow back as hard as nails. As I got older, I opted for the occasional manicure but always insisted...

The Best Foods to Fight Cancer

Healing Lifestyles & Spa shares the top five foods for health.
Today’s newsletter from Healing Lifestyles & Spa featured a list of foods that help fight cancer, written by Melissa Williams, the co-owner, Yoga Junction . Since I can’t think of anyone who hasn’t been impacted in some way by cancer, I wanted to share. Please share with your clients and loved ones, and add these foods to your shopping lists...