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Groupon Gripes

Does Groupon live up to its marketing hype? Deal websites promise exposure to a giant pool of new clients, but at what cost to your brand and your bottom line?
Groupon is a hot topic in the spa industry these days. The jury is still out on whether this "loss leader" marketing vehicle will actually create new customers that will spend more and return. The conversation lately, however, has definitely been skewing towards the negative, “ The Dark Side of Groupon Emerges" to the overtly hostile “Don't sell your soul...

What are you doing with your unusued beauty products?

Read about how some companies and organizations have teamed up to take an innocuous throw-away product and make a big difference in the world.
I've got a lot of beauty products, just like you. Lots and lots. Bags full of really nice products that I may never use or have tried once. My husband would like me to "do something" with them, since I can't possibly use them all on my one body in my lifetime. But what? I've given plenty away for benefit...

I just bought my Pink Gloves for the Cure, will you?

October is Breast Cancer Awareness Month, and spa companies across the US are doing their part for the Cure. One of the best ways to give back this month (and all year round) is the Pink Glove Campaign.
October is Breast Cancer Awareness Month, and spa companies across the US are doing their part for the Cure. One of the best ways to give back this month (and all year round) is the Pink Glove Campaign. Developed by Universal Companies founder and Chairman Marti Morenings, the campaign has already donated over $85,000.00 to the City of Hope Cancer...

The 10 BIG Trends of 2010!

This year, at the Repêchage 12th International Congress for Salon and Spa Professionals in NYC, I was fortunate to share The 10 BIG Trends of 2010!...
This year, at the Repêchage 12 th International Congress for Salon and Spa Professionals in NYC, I was fortunate to share The 10 BIG Trends of 2010 ! As a skincare industry professional for over three decades, I have seen the ‘latest & greatest,’ come and go. I decided to look into some of the trends I believe have lasting...

Is your spa ready for cancer patients?

Forward-thinking spas are offering services and treatments tailored to specific issues or health challenges, and oncology patients are a major focus and opportunity.
At the last IECSC show I met an educator and pioneer in the field of esthetics, Morag Currin. She literally wrote the textbook on Oncology Esthetics. As an esthetician by training, I was very excited to see someone actively broadening the scope of our industry, by welcoming a marginalized group of would-be customers: cancer patients. Both patients and spas alike...

Is your spa offering full-circle wellness education?

As spas move further into wellness services, here are some valuable and easy methods to create nutrition programming.
With obesity and health issues in the spotlight in the United States, the public is becoming more health conscious and demanding better food choices and programs to fit their hectic lifestyles. Wellness is the root of the spa industry, and a key factor is nutrition. In addition to relaxing and rejuvenating at the spa, nutrition programs are a key component...

Spa China Summit Day 3

Day three brought us insightful presentations and great ideas and concepts for the future of the spa industry in China.
The third day of the Spa China Summit consisted of presentations on concepts and ideas for the future of the spa industry. We were scheduled to begin with a presentation by Andrea Lomas, Head of Group Spa Operations for Mandarin Oriental , but Lomas had been called away by a project, so we were treated to a substitute speaker, Lomas’...

Pedicure oops and retention rates

Here's a personal story about how a pedicure that could have been really nice, wasn't, due to lack of customization/conversation with the client, me!
While visiting my friend Gerri this summer, we decided to go and get pedicures. We called a new day spa near her house, made an appointment and off we went. When Gerri and I checked in, we met our nail techs and were escorted to a very nice pedicure area. So far, so good! We sat back, got settled and...

Meet the Spa China award winners!

Read about the great award categories and winners from the 3rd annual Spa China awards.
Th e second evening of the Summit was the invitation-only Gala Dinner, attended by about 200 of the Chinese spa industry’s movers and shakers. The dinner was sponsored by Kohler, who had 3 of their beautiful tubs on display in the lobby, filled with water and graced with beautiful models, fully clothed! Sponsors Moet and Saratoga Spring water ensured that...

Spa China Summit Day 2

Day Two of the Spa China Summit focuses on international trends in the spa industry, and many of the issues the Chinese spa industry faces are remarkably similar to those in other parts of the world.
The presentation schedule for the second day of the Summit is oriented to International Spa Trends, so that the local audience can be enlightened on current global best practices. Geraldine Howard, Founder and CEO of Aromatherapy Associates got the day going with a presentation entitled “Trends towards Natural Ingredients.” Howard is an ideal person to give this presentation, given her...

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