OPI Launches Oz Great and Powerful Collection
Once again, I need to sing the praises of OPI for combining two of my favorite things—the Wizard of Oz and fun, themed polish. The company recently announced the release of six limited-edition nail lacquers and a new Liquid Sand™ shade, inspired by Disney’s Oz The Great and Powerful.
“OPI is very excited to take this fantastical journey with Disney,” says Suzi Weiss-Fischmann, OPI's executive vice president and artistic director. “Inspired by the magic of Oz The Great and Powerful, this SoftShades collection captures the whimsy seen in the film, from glittery shades packed with white, gold, and silvery iridescent confetti—Lights of Emerald City, When Monkeys Fly!, and Which is Witch?—to soft neutrals in white, beige and pink—Don’t Burst My Bubble, Glints of Glinda, and I Theodora You."
The new Liquid Sand nail lacquer—What Wizardry is This?—features OPI’s groundbreaking technology for a textured, matte finish infused with reflective sparkle. Adds Weiss-Fischmann, “This rich taupe hue was designed for James Franco’s character, the great Wizard of Oz, and is sure to make a bold statement this spring.”
With a mix of soft cream and warm glitter shades, the line is ideal for layering to create rich, complex looks. In addition to the Liquid Sand nail lacquer in What Wizardry is This?, the promotion includes:
Lights of Emerald City
White confetti adds city girl flair and style to nails.
Don’t Burst My Bubble
Don’t wake me...I’m dreaming about puffy clouds of white.
When Monkeys Fly!
I’m simply bananas for this gold confetti.
Glints of Glinda
Only a good witch could turn beige from meek to chic.
Which is Witch?
Is this silver glitter with iridescent sparkle or the other way around?
I Theodora You
This adorable, sheer pink is bewitching on you.