IECSC

Summertime Beauty: What’s Hot!

After the IBS and IECSC Las Vegas shows and just back from NYC the fashion capitol I am happy to share what is in store for us this summer. Here is a peek from the show floor and from the fashionable sights of New York City too.
After the IBS and IECSC Las Vegas shows and just back from NYC the fashion capitol I am happy to share what is in store for us this summer. Here is a peek from the show floor and from the fashionable sights of New York City too. I have said it before but here I go again. Skin is so...

Market Trends – Nutricosmetics in Spas

I have observed a growing audience of spa decision makers seeking to incorporate nutritional wellness into their spa menus. However, the most frequent question is, how and what do I choose for my spa?
This past weekend I presented on the beauty and wellness connection at IECSC in Fort Lauderdale. From New York, Las Vegas and now South Florida, I have observed a growing audience of spa decision makers seeking to incorporate nutritional wellness into their spa menus. However, the most frequent question is, how and what do I choose for my spa? Bringing...

IECSC Rocks Florida

Get an editor's inside scoop after retuning from our latest trade show.
Although the weather was awful in Fort Lauderdale, it didn't stop attendees from joining in the fun at IECSC Florida, where I spent this past weekend mingling with spa industry insiders. I arrived on Saturday evening and met up with some co-workers for dinner at the hotel pool for about 20 minutes of sunshine before it started raining (for the...

A Focus on Relationships and Wellness at IECSC Las Vegas

Learn about the golden opportunity for spas to solve a universal problem as well as increase their revenue streams!
IECSC Las Vegas was electric with all things spa. For those involved in social media, this event was a golden opportunity turn online connections via Facebook, Twitter and Linked In into real life relationships. Similarly, the event created new relationships in person and now we have the ability to deepen the connection in the social media world. And the wheel...

How am I preparing for IECSC Las Vegas 2011?

With IECSC LV just around the corner Jamie shares some great ideas on ways to prepare to get the most out of your trade show!
I am excited for IECSC LasVegas 2011, why? Because in addition to Using Social Media to Build Community and Increase Revenue from 11:45am - 12:45pm (grab lunch before the crowds and join me for an hour that will ignite your marketing and give you real skills), I am teaching an intensive on Monday from 9am -12pm " Blogging - Organically...

Wellness a hot topic at IECSC in NYC!

From aesthetic physicians, medical aestheticians, wellness and weight loss retreats to upscale urban spas, there is definitely a paradigm shift occuring within the spa and medical spa industries. Paula Simpson tells us why!
Last week I had the opportunity to present (for the first time,) at the fabulous IECSC Show in NYC. Unaware of the audience I would attract to my talk, I was pleasantly surprised by the diversity of people seeking to bring wellness and beauty from within (aka nutricosmetics,) to their company services. From aesthetic physicians, medical aestheticians, wellness and weight...

NEW YORK show..What you missed!

Wow, it was an exciting and fun filled IECSC and IBS Show! Noreen gives her picks for best in show...
Paper eyelashes straight off the runways of fashion week in England. The Wet Brush is my new brush for beautiful brushing and detangling wet hair. Essie , OPI and other brands of nail lacquers had a wide array of gorgeous shades! Farm House Fresh has a delightful yogurt mask that is called Pajama paste. Great for spa parties and for...

What's new?

Beauty is ever changing! It is …brushing, rolling, vibrating, twirling, prickling, massaging and more! Noreen invites you to come see what is new at the IECSC show in fabulous Ft.Lauderdale is next weekend. November 6th and 7th.
Beauty is ever changing! It is …brushing, rolling, vibrating, twirling, prickling, massaging and more! The mascaras are not just applied with our hands but they vibrate by themselves for a more pumped up and defined application. Say goodbye to the old-fashioned washcloth or facial sponges for cleansing Clarisonic is taking over the beauty universe as far as the premiere face-cleansing...

Last words on the Las Vegas show!

So many spas so little time...here are few that caught my eye in Las Vegas. I love to get facials and give them too! My hunky husband is my favorite spa guest. Now back home I had to recap my full stay, after the show.
So many spas so little time... here are few that caught my eye in Las Vegas. I love to get facials and give them too! My hunky husband is my favorite spa guest. Now back home I had to recap my full stay, after the show. The days after the beauty conferences I made some time, as I always do,...