Spa Business Articles

Business in Bloom

Skin Deep Salon and Spa in New Jersey
New Jersey day spa, Skin Deep Salon and Spa, knows no bounds as it continues to expand to meet the growing demand from its clientele.
Attracting a loyal and devoted following, Skin Deep Salon and Spa (New Providence, NJ) has grown and thrived over the years thanks to the passion of owner Susan Barbaglia, a licensed cosmetologist, esthetician, certified permanent makeup artist, and certified reflexologist. Committed to continuing education, she is also trained in color therapy, microscopic skin and hair analysis, and manual lymph drainage. Not surprisingly, she encourages her staff to adopt that same attitude toward continuing education in order to always exceed expectations...

8 Ways to Boost Spa Retail Sales

spa retail strategy
International retail expert Rick Segel reveals eight ways to improve your spa’s retail sales.
Most spas, on average, don’t give retail the attention it deserves. According to the Day Spa Association’s 2015 Spa and Wellness Retail Survey, 76 percent of the 700 spas polled dedicate 10 percent or less of their total square footage to retail operations. Whether your spa has devoted more or less, chances are you can improve your spa’s sales performance. Retail expert Rick Segel, author of the best-selling Retail Business Kit for Dummies, 2nd Edition (Wiley, 2008) and co-author of...

Nine Bad Habits That Kill Your Competitive Edge

Sitting all day, chugging coffee, and skipping the gym don't just cause middle-age spread. They cause middle-age career death. Marcel Daane pinpoints the bad habits that 
are aging our brains and undermining our performance at work. It's Monday morning, and Michael, a senior executive at a global telecommunications company, faces the week utterly exhausted. Only 38, he's been a high-level leader with the firm for more than a decade. Once, he was a wunderkind, an "energizer" on the fast track...

Five In-Office Exercises to Build Stress-Resilience and Improve Posture

Most executives sit too much. Waaaay too much. We sit in meetings. In front of the computer. During the daily commute. And all this sitting, along with a lack of physical activity, has devastating effects on the body and the brain. Ready for the sitting list of doom? Too much time in the chair leads to a decline in health, an increase in stress, poor posture and related aches and pains, and an unfocused brain that has a hard time...

Mobile Force

In today’s fast-paced and on-the-go society, smartphones and mobile devices are changing the way people live their daily lives. According to Pew Research Center, 64 percent of American adults now own a smartphone, up from 35 percent in the spring of 2011. And these days, it seems, everyone is glued to their phones. In fact, research from software analytics company New Relic indicates that, on average, people check their mobile phones 150 times per day—or about every six minutes. Consumers...

15 Tips to Help You Make Career-Enhancing Connections

Love them or loathe them, conferences are an established fixture in most industries. You may think that if you're not presenting a poster, giving a talk, sitting on a panel, or actively on the job market, it's okay to be a passive participant—or decline to attend altogether. Not so, says Alaina G. Levine, author of Networking for Nerds: Find, Access and Land Hidden Game-Changing Career Opportunities Everywhere (Wiley, July 2015). Attending important conferences in your field should be an essential...

10 Easy Networking Tips for Making Connections

School may be out for the kids, but for adults, summer is one of the best times to get schooled in networking essentials. With all the time you'll spend at the pool, backyard barbecues, baseball games, and other summertime events, you'll have plenty of chances to meet new people, discuss possibilities for collaboration (or even employment), and move your career into the stratosphere. "The hottest time of year offers some of the hottest opportunities to network," says Alaina G. Levine...

Riding the Wave

Offering stunning views of the Atlantic, the Ocean House (Watch Hill, RI), a grand Victorian hotel built in 1868, has long been a popular summer getaway. However, time finally took its toll on the historic hotel, and it was closed in 2003 after being deemed beyond repair. That proved to be the perfect opportunity to rebuild a new structure replicating the original exterior design and incorporating more than 5,000 salvageable artifacts and elements from the original hotel. The new Ocean...

3 Ways to Protect Your Business

Peyton Manning completed his most productive season ever as a pro earlier this year. If anyone is surprised by that, they shouldn’t be. According to ESPN, what many fail to realize is that statistically the Denver Broncos have the number one offensive line in football. The fact that Manning has rarely been sacked this year and was sacked less than anyone else in the league has contributed greatly to his banner year. If you’re a business owner who wants Super...

Seven Ways to Spot Entrepreneurial DNA

As the market continues to improve, your organization might (finally!) be plugging some holes in the workforce and even creating new positions. But as you shuffle through résumés, don't get too hung up on finding the perfect mixture of background and technical skills. According to Michael Houlihan and Bonnie Harvey, the most important qualification a job seeker can possess isn't always evident on paper."Be sure your new hires have entrepreneurial DNA," says Houlihan, coauthor of The Entrepreneurial Culture: 23 Ways...

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