cancellation policy

How to Create a Realistic Cancellation Protocol

Spa guest appointment behavior has changed dramatically in the last five years, as our culture has become increasingly "non-committal." What used to be considered "flaky" behavior has become the norm; lives are ever-busier, schedules are more hectic and ever-changing, families are running a dozen different directions at once every day of the week. This is not good news for businesses that run on appointments. However, trying to make your customers operate by your rules is a losing strategy. It is...