spa business

Being a Great Spa Director Requires Grit

Knowing how to do a facial or what you are looking for in an esthetician is important in setting up a skin care department. But coping with a client who just received a waxing and the esthetician didn’t properly screen the client and used an inappropriate wax on extremely sensitive skin which left the client’s skin raw, discolored and bruised is a handful. Your staff must be trained to contact you immediately in such a serious situation. You must stop...

Chess and Spa: Part Two

You might say Part 1 of this blog was about positioning yourself and your business for gains . And perhaps you could say Part 2 is about checking that position, in order experience the pay-off: business wins . 7. Don’t Over-Extend There are two times in life you should not speculate: when you can’t afford it and when you can. Never aim for more without sufficient justification. Enough said. 8. Convert Weakness into Strength Weaker, or less good, can often...

Focusing on the 3 R's

Entrepreneurs are always looking for ways to increase revenue and enhance performance. How about you? Are you looking for ways to boost your business in 2011? You can by focusing on the RRR’s. What are the 3 R’s? Referrals Retention Reactivation We can spend all day talking about the 3 RRR’s, but let me give you few strategies that you can apply immediately to positively impact your business. 1. Referrals: I don’t know if you are a business owner, solo...