Spa News Stories

Tracie Wertz Launches Spa Consulting Firm

S pa sales professional Tracie Wertz announced the launch of à la mode partners , a one-source retail firm that offers the spa and hotel industries a collection of emerging, trendy, and eco-chic retail products along with retail consulting services. “Spa retail represents the biggest growth opportunity in the spa industry,” says Wertz, CEO. “The majority of requests I consistently hear from spa directors around the country have to do with their need for retail help. They want guidance and suggestions for everything from product selection to sales training, merchandising, and creating successful promotional campaigns.” Wertz created à la mode...

Live Love Spa Announces Launch of Splash Event

Live Love Spa announced the launch of their Splash media event, which is tailored towards getting spa vendors in front of media and celebrities. The first Splash event will be held on Sept. 18 at The Hyatt Spa (Century City, CA), along with special guest, Brittany Snow. "I am so excited to attend Live Love Spa's Splash event and learn about the beauty brands,” says Brittany Snow. "It will be the perfect spa day for my friends, and I am thrilled to be a part of this newly launched event." Splash will give spa vendors complementary venues to network with...

Shortcuts Software Introduces New Features

Shortcuts S.M.A.R.T System ( S hortcuts M arketing, A nalytics and R eporting T echnologies), a range of online products designed to help enhance client experience and boost business, added a daily summary of reviews and notifications feature to it’s S.M.A.R.T Suite, along with mobile client information cards, which allows spas and salons to collect contact details and more from clients on an iPad or tablet while waiting at the stylist station. “A negative online review can damage a brand in an instant and the worst thing a spa or salon can do is ignore it ,” says Paul Tate,...

Milano Software Announces Partnership with Belvedere USA

Milano Computer Systems, developer of Milano Software for the retail and beauty industries, partnered with Belvedere USA , a nationwide manufacturer of spa and salon equipment, furniture, and technology, to offer the Milano software solutions to Belvedere customers in the United States. “Belvedere is known for creating amazing salons using the best equipment, so Milano software was a good fit for the company, which offers high-level products and customer service,” says Paul Pagliaro, president of Milano Computer Systems. “We look forward to working with Belvedere clients and assisting them with all of their software needs.” Belvedere’s Canada operation already offers...

U.S. Spa Industry Revenue Increases to $14 Billion

The International SPA Association (ISPA) released statistics from the ISPA 2013 United States Spa Industry Study conducted by PricewaterhouseCoopers , which focuses on audit and assurance, tax, and consulting services. The upward momentum of the spa industry positively impacted the overall United States economy, generating $14 billion in revenue in 2012, and employing more than 343,000 individuals. Additionally, the total number of spa visits increased to 160 million and the average guest spent 87 dollars per visit. "This year's annual United States study paints a very positive picture for the spa industry and reflects what we are hearing from our...

SpaCare Group Introduces BioExperience Four Seasons

SpaCare Group is pleased to announce the launch of BioExperience , a complete line of retail and professional bodycare products from Canada that incorporate natural minerals and ingredients native to Canadian forests and plains. Fruit Blossoms and Honey; Boreal Forest; Maple Bliss; and Iced Apple Elixir invoke the feeling of the four seasons and provides the benefits of natural ingredients to both the client’s skin and the therapist’s hands. Says Julie LaFrance, founder of BioExperience, “From the pure pleasure of harvesting fresh apples to the enjoyment of a stroll in the woods to contemplate the magnificent trees and feast on...

Performance Health Announces Merger with Cramer Products

Performance Health , manufacturer and marketer of Thera-Band, Biofreeze , and Hygenic branded products, announced a merger with Cramer Products , a company supporting the athletic training (AT), sports medicine (SM), and team markets. “Combining Cramer Products with Performance Health provides benefit to both organizations, leveraging our complementary sales channels and go-to-market strategies,” says Marshall Dahneke, president and chief executive officer of Performance Health. “Each company will cross-promote and cross-sell the other’s product lines through their respective sales channels, taking advantage of each other’s market leadership and strong legacy brands.” The products purchased from Cramer will continue to be bought...

BABOR Launches First Beauty Spa in the United States

The newly launched Aqua Star Spa at The Beverly Hilton (Beverly Hills, CA), is the first BABOR branded beauty spa in the United States. The spa has been redesigned to include architectural elements of other BABOR beauty spas, which can be found in more than a hundred locations around the world. “This partnership with BABOR is going to take the spa experience at The Beverly Hilton to the next level,” says Lyndi Heus, spa director of Aqua Star Spa. “We are excited for our guests to experience the refreshed full-service spa, and we’re honored to be the first U.S. location...

Ilike Organic Skin Care Launches Stem Cell Solutions Line

Ilike Organic Skin Care introduced a Grape Stem Cell Solutions Line that helps restore volume, improve firmness, and speed production of new skin cells for a smooth, youthful complexion. The line, which is formulated with free-radical neutralizing grape stem cells, includes eight professional products: a cleansing milk, a hydrating mist, a polishing scrub, a gel mask, a serum, a rich moisturizer, a body wrap, and a body lotion, and contain a blend of grape oil, grape pulp, and red grape stem. To celebrate the launch, ilike will donate one dollar from each product sold through the end of the year...

Nicole by OPI Announces Partnership with Carrie Underwood

Inspired by six-time Grammy winner, Carrie Underwood, Nicole by OPI plans to introduce 14 new nail lacquers . Available in stores Jan. 2014, the collection will feature a mosaic of hues, ranging from soft pastels to dark sultry shades to playful glitters. The line will also include a signature gold textured polish called Carrie’d Away, created especially for the country star. “This is the first time Nicole by OPI has ever designed a signature shade for one of our celebrity partners,” says Suzi Weiss-Fischmann, executive vice president and artistic director. “In working closely with Carrie, we came up with 14...

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