Spa News Stories

SPA FINDER HOSTS FIRST-EVER SPA THERAPIST RETREAT

Retreat at Red Mountain Adventure Spa Gives Therapists Opportunity to Luxuriate in Destination Spa Experience, While Enjoying Educational Sessions New York, NY—September 19, 2002 — Spa Finder ( www.spafinder.com ), the leading spa travel, marketing and publishing company, today announced its first-annual Spa Therapist Retreat. The Retreat is available to massage therapists, aestheticians and spa support staff at the over 1,000 day spas that are members of the Spa Finder Partner Program, an initiative that was developed last year to better realize the synergies between Day and Stay Spas. At the core of the retreat is the desire to give...

MARKETING WELLNESS FROM WITHIN

Ten tips for marketing wellness and inner fitness to your clients. By SpaTrade expert Carole Schor Bowman 1. Offer monthly or weekly presentations by local practitioners on such topics as nutrition, meditation, breathing, the benefits of pregnancy or infant massage, or stress reduction. 2. Establish a referral service with local gyms, yoga studios and holistic health practitioners. Look into the possibility of co-op advertising with these resources. 3. Create a newsletter featuring wellness and fitness tips and articles, as well as treatment and product updates. Hire an expert to do this for you if you do not have the time...

SPA FINDER PARTNERS WITH TRAVEL WEBSITE ORBITZ

Spa Finder, the leading spa information and travel company, has partnered with Orbitz to offer spa packages. The Chicago-based Orbitz, the discount travel web site, has launched the industry's first spa micro-site featuring information, real-time availability and reservation capabilities at more than 250 destination and resort spas. Orbitz is the first major online travel company to offer access to a comprehensive spa vacation package listing with online booking capabilities. The spa micro-site will be accessible by clicking on the Spa Travel link on the Orbitz homepage, and at www.orbitz.com/spatravel . 'Spa travel is booming at an annual growth rate of...

ABMP MEMBERSHIP PASSES 40,000 MARK

Evergreen, CO August 12, 2002. Katie Armitage, Executive Director of Associated Bodywork & Massage Professionals (ABMP) announced today that ABMP¹s membership grew to 40, 440 by the end of July 2002, wrapping up the strongest seven month membership growth spurt in the organization's history. Growth has occurred in all membership categories, particularly in Certified, Professional and Student memberships. "We thank each of our members for making this announcement possible," said Bob Benson, President of ABMP. One year ago, a Massage Today poll of massage practitioners asked, 'Which association best serves the interests of its membership and the profession?' ABMP was...

COMTA RECOGNIZED BY DEPARTMENT OF EDUCATION

The Commission on Massage Therapy Accreditation (COMTA) has been recognized by the U.S. Department of Education (USDE) as a specialized accrediting agency for massage therapy and bodywork programs and institutions. COMTA is the only organization recognized by the USDE that focuses solely on education for massage therapy and bodywork professionals. Accreditaion by the USDE ensures that 'education provided by institutions of higher education meets acceptable levels of quality.' COMTA joins other accrediting agencies for chiropractic, osteopathy and acupuncture that accredit programs related to complementary and alternative medicine (CAM). USDE accreditation is an important step towards the expansion and credibility of...

INNOVATIVE SPA PROGRAM AIDS VICTIMS OF DOMESTIC VIOLENCE

Preston Wynne Spa is one of the most relaxing places in the Silicon Valley. Guests visit the award-winning day spa to escape the stress and anxiety of the 'real world' with nurturing body treatments, massage therapy, and expert skin care. Lights are dim, soothing music plays and heavenly aromas fill the air. It's about as far removed from the painful reality of domestic violence as one could get. 'Which is exactly why we've started the Healing Touch Project,' says Peggy Wynne Borgman, founder and director of the 18 year old Saratoga Village spa. Healing Touch is conceived as a way...

IS BOTOX RIGHT FOR YOUR SPA?

"The spa industry can take a part in the growing industry for Baby Boomers and offer BOTOX treatments as a one stop shopping beauty day at their location," says SpaTrade expert Cheryl Whitman, a prominent medical spa consultant and founder of Beautiful Forever®. "In any town there are plastic surgeons or dermatologists who wants more cosmetic referrals, and what better place than the upscale spa client." Botox is a purified protein that relaxes the muscles and is proven to notably reduce moderate to extreme facial wrinkles. It is administered via injection, which in turn blocks the nerve action that causes...

SPATRADE POLL REVEALS SHORTAGE OF QUALIFIED SPA DIRECTORS

SpaTrade's latest poll asking "Which position in the spa is most difficult to fill?," lends credence to the industry-wide belief that spa directors are in short supply. Of the 350 spa professionals who participated in the poll, 34% claimed that the most difficult position to fill at a spa is that of the Spa Director. The business management, customer service, and technical skills needed in a successful Spa Director and the influx of new spas is causing a disturbing lack of qualified prospects. The poll shows that the more training a position requires, the more difficult it is to fill...

VIRTUAL SPA'S 'MATCHMAKING' SERVICE UNVEILED

Recruiting, hiring and retaining top talent is among the most vexing challenges facing today's spa owner. For many practitioners, just knowing where to search for people is problematic. To that end, Virtual Spa ( www.virtualspa.com ), an all-inclusive online resource for today's spa professional, has unfurled a new job bank that allows candidates to post resumes and spa managers to privately view these applicants online. Virtual Spa's Job Bank, one of a dozen new online help areas featured in the newly designed site, provides the kind of functionality not often found on spa industry web sites. "Our newly design job...

WHITE HOUSE CAM COMMISSON DELIVERS FINAL REPORT

The White House commission on Complementary and Alternative Medicine Policy has issued its final report to the Department of Health and Human Services. The report lists more than 100 recommendations and courses of action, many of which emphasize information and education as the keys to making intelligent, objective decisions about health care. It also suggests that the federal government will play an increasing role in the evaluation and implementation of certain forms of complementary and alternative medicine. The report does not distinguish between proven and unproven forms of CAM. In the report's introduction, the Commissions members admit that "most CAM...

Pages