Hand & Stone Massage and Facial Spa is now an official continuing education credit (CEC) provider for massage therapists. The massage and facial spa franchise first began providing continuing education programs to its massage therapists through an e-learning ‘Build Your Business’ course and will soon be adding a ‘Code of Ethics’ course to its lineup. Both courses will provide one CE credit toward therapists’ individual state requirements. Hand & Stone also plans to offer additional educational opportunities, including a live workshop that will offer therapists four CE credits. “We’ve always prioritized our therapists’ education, so we’re thrilled to be able to now officially provide CEC’s,” says CEO and president Todd Leff. “This designation really opens up the door for Hand & Stone to grow internally as well. It’s an exciting next step as Hand & Stone continues to expand far faster than the industry’s growth averages.”
With more than 275 locations now open in the U.S. and Canada, Hand & Stone is growing quickly. The brand first opened its doors in 2004 with a mission to bring luxury services to the middle market. In addition to massage therapy, Hand & Stone now offers a menu of full day spa, facial, and hair removal services. By now offering continuing education credits to its therapists, Hand & Stone is also positioned to attract more talented employees into its network, ensuring the brand’s future success. “Our no cost, no hassle CEC program will be an invaluable recruitment and retention tool going forward,” says director of massage therapist training Doug Elman. “Offering workshops and online courses means that therapists won’t have to take time off or travel long distances to earn more credits. Therapists can even take our e-learning courses during their breaks simply by logging onto the Hand & Stone online portal. We want to make educational growth for our therapists as simple and easy as possible so that they continue to grow and develop as our brand expands and evolves.”