Measurable Difference Cosmetics Gears Up for National Campaign
Measurable Difference Cosmetics is launching a national campaign this summer to support the Women's Refugee Commission. As a former refugee herself who struggled to survive in extreme poverty in Beirut, Measurable Difference CEO & Founder Helga Arminak has found a way to give back. For every mascara sold in the months of June, July, and August, a portion of the proceeds will be donated to the organization.
Arminak's campaign is rooted in the philosophy that nothing enhances beauty more than helping others. "We are enhancing lashes because we want to make a measurable difference in the lives of women and children. This campaign will also provide financial support and raise awareness about the plight of millions of people in need," Arminak says.
In addition to the national campaign, Mesaurable Difference Cosmetics is creating an internship program with universities nationwide to help female students learn how to succeed in business.