OPI Supports Breast Cancer Awareness with Pink of Hearts Promotion
Designed to raise awareness and funds for breast cancer research and support, OPI launched its seventh annual limited edition Pink of Hearts promotion, featuring the sheer pink shade Pink-ing of You and the new sparkle-packed polish More than a Glimmer. Each bottle features a special pink ribbon cap wrap in support of breast cancer awareness, and every set offers decorative pink ribbons and crystal decals to embellish nails. OPI will also donate $25,000 to Susan G. Komen and $5,000 to Rethink Breast Cancer in Canada. “OPI is proud to support Susan G. Komen and Rethink Brest Cancer with the seventh annual Pink of Hearts promotion,” says Suzi Weiss-Fischmann, OPI co-founder and artistic director. “I encourage women to create and customize their own Pink of Hearts manicure, wearing these colors as a visible way to honor everyone whose lives have been touched by breast cancer.”
Pink of Hearts will be available Sept. and Oct. 2013.