PEVONIA INTRODUCES ENVIRONMENTALLY-FRIENDLY PACKAGING

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Pevonia Products imageAfter nearly two years of research and development, Pevonia Botanica has launched all new product packaging. The environmentally-friendly packaging is 100% post-consumer recycled and biodegradable, and no product formulations are tested on animals.

Pevonia's marketing executives collaborated with Paris-based Dragon Rouge, the world's most prestigious packaging design agency. Dragon Rouge's credits include Lancôme, Nivea, Schwartzkopf & Henkel, RogeR Gallet, and Caudelíe. "Pevonia's new look is chic, elegant, and fresh," said Maritza Rodriguez-Aouanough, VP of Marketing for CosmoproGroup, Inc.—Pevonia's parent company. "Our goal was to preserve our brand image while enhancing retail merchandising."


The updated products are consumer friendly to help spas deliver proper home care programs. Product lines are organized in a color-coded system. Ingredients lists and end-user directions are in English, French, and Spanish, and ingredient disclosure is in full compliance with FDA laws and regulations.

About Pevonia Botanica

Pevonia Botanica spa care line is first choice amongst the most prestigious spas and salons worldwide. The line offers over 250 botanical products and treatments containing the latest ingredient discoveries in the most precise and effective result-producing formulations. Pevonia's technologically-advanced products contain nature's richest, most potent resources for nurturing, rejuvenating and restoring the skin's natural beauty. Pevonia's enlightening tri-phase educational programs (technical, clinical and business) and extensive training schedules ensure professional performance with utmost treatment precision and impeccable expertise. Pevonia Botanica...outstanding results for every skin type. For information, call (800) PEVONIA or visit www.pevonia.com.