June 26, 2014
Essie recently launched its summer 2014 collection, complete with bright, vivid colors. Available at www.essie.com , salons, and beauty stores worldwide, the collection features a color palette with a bevy of options from offset prints to neutrals, including urban jungle, a alabaster orchid tone; haute in the heat, a raspberry hue; strut your stuff, a cobalt aqua tone; ruffles & feathers, a peacock teal shade; fierce, no fear, a cocoa mahogany color; and roarrrrange, a bold orange hue. “Channel summer’s sexy energy and go for full-force fashion that’s destined to lead the pack,” says brand founder and global creative director...
May 13, 2014
Essie announced the expansion of its essie·gel color palette with the launch of 25 new gel shades. Available at essie flagship salons and spas throughout the U.S., the new colors consist of creamy opaques, shimmers, neons, matte finishers, and more. Designed to keep nails in healthy condition, essie·gel delivers up to 14 days of color and shine. The essie·gel system includes a prep + finish nail cleanser, a base coat, a topcoat, a gel remover, and a professional LED lamp. For more information, visit www.essie.com .