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Jane Iredale Launches New Virtual Makeover iPad App

Iredale Mineral Cosmetics has launched a free iPad app, jane iredale Virtual Makeover , which allows consumers and professionals to create true-to-life makeup applications using the mineral makeup line from jane iredale. The app permits users to smudge makeup, adjust brush size, blend and layer different products and shades over one another, and more using a photo, which they can take using the iPad camera, upload from Facebook or iPad photo albums, or provided model images . Delivering benefits to both beauty professionals and consumers, the app also allows e stheticians and makeup artists to cater to clients seeking new...