(Segregated Show Floor Helps Skin and Spa Professionals Focus on Their Needs)

Dedicated to skin and spa professionals, the American Spa Expo is the premier marketplace for exhibitors of skincare, body care, makeup/cosmetics, spa services and equipment and the buyers who need them. Highlighting the best the industry has to offer from leading manufacturers in the industry, including Repechage, Dermalogica, Sothys and Atelier Esthetique, the expo takes place Sunday, March 9 through Tuesday, March 11, 2003, at the Jacob J. Javits Convention Center in New York City. Show hours are from 9 a.m. to 6 p.m. Sunday and Monday; 9 a.m. to 5 p.m. Tuesday.

Presented by American Spa magazine and co-located with the International Beauty Show, the American Spa Expo features a separate show floor, creating an esthetically pleasing atmosphere ideally suited for the skin and spa professional to conduct business with the companies that serve them. IBS New York is the largest and longest running professional beauty trade show in the world.

In addition to viewing the latest in products and services, attendees are invited to participate in the second annual American Spa & Skin Care Conference. The two-day conference, which begins on Sunday, March 9, features estheticians, dermatologists and massage therapists presenting a variety of educational seminars. A $325 per person fee covers the cost of the conference and includes a two-day pass for the American Spa Expo and IBS New York.

According to Dana Lupton, group show director for Advanstar Communications Inc., the American Spa Expo and American Spa & Skin Care Conference are the perfect compliment to each other in this thriving industry. " With more than $10 billion in annual revenues, the spa industry continues to thrive and American Spa magazine is in the perfect position to launch the American Spa Expo. These events will not only showcase the leading skincare companies but also present the experts in the fields of dermatology, massage and wellness and spa business."

Leading off the conference on Sunday, March 9, ISPA president Jeff Kohl will present a discussion on the state of the industry. Also of note on Sunday, a panel of experts will discuss the ethnic skincare market and Dr. Howard Murad will discuss common dermatological diseases.

On Monday, March 10, Lydia Sarfati will begin the day with a session about men's grooming. Other notable seminars include a panel discussion about the health of the spa profession which will encompass various economic issues; how to master the media with moderator Mary Bemis; and problem and acne-prone skin: causes and treatment with Dr. Mark Lees.

For a complete list of seminars during the American Spa & Skin Care Conference and for more information about American Spa Expo,please visit American Spa Expo.

Advanstar Communications Inc. is a worldwide business information company serving specialized markets with high quality information resources and integrated marketing solutions. Advanstar has 92 business magazines and directories, 79 exhibitions and conferences, numerous Web sites and a wide range of direct marketing, database and reference products and services. Advanstar serves targeted market sectors in such industries as art, automotive, beauty, collaboration/e-learning, CRM/call center, digital media, entertainment/marketing, fashion & apparel, healthcare, internet/e-business, manufacturing and processing, pharmaceutical, powersports, science, telecommunications and travel/hospitality. The Company has more than 1,300 employees and currently operates from multiple offices in North America, Latin America, Europe and Asia. For more information, visit Advanstar.