Every year I make sure to get a paper calendar. Maybe it’s a little behind the times but organizing my leisure schedule on a real life calendar, not in the digital world of the cloud, gives events a little more permanence and makes them extra special. That’s why I love the new Hilton Head Health (SC) Look Well Calendar (order here). It not only features team members as models rocking out in their healthy element, but also inspiring quotes to keep the community healthier and happier all year long. No more ditched resolutions in 2015 for those who snag one of these calendars. What’s more, proceeds from sales go to a good cause, enabling an individual who normally can’t afford the Hilton Head Health experience the opportunity to benefit from the wellness and weight loss programming.
What do you think of this active marketing idea?