Much of the spa and beauty industry and can be reduced to a simple problem and solution formula. Oftentimes the solution comes first and only then do clients realize they had the specific problem it is designed to treat. Other problems have been plaguing men and women for ages, and only now do they have effective treatments available. Either way, it’s a familiar format and smart way to talk to clients about your services. Here are the top problems and solutions facial plastic surgeon Matthew White, M.D., runs into in his practice.

 

Problem: Gravity Is Taking Over

Solution: The skin on our face, neck, and décolleté are especially susceptible to unwanted wrinkles, and sagging. If you’re not ready to go under the knife, Ultherapy is a non-invasive solution. Ultherapy is the only FDA-cleared, non-invasive procedure that lifts and tightens the neck, chin and brow, and improves lines and wrinkles on the chest using ultrasound. Ultrasound technology targets the deepest layers of the skin to kick start collagen growth, which lifts and tightens skin over time.

 

Problem: Your Hands Look Like Skelator

Solution: Your hands can give away your age. If the skin on the back of your hands is thin and prone to wrinkles, consider a filler to keep the area youthful. Radiesse is the first filler FDA-cleared to treat volume loss on the back of the hands. This filler is injected into the hands to minimize the appearance of veins and tendons, while restoring volume and leaving a smooth, lasting result.

 

Problem: Your Stress Is Showing

Solution: The 11’s etched between your brows can make you look angry and tired, even if you’re well rested. Consider a botulinum toxin such as Xeomin to treat glabellar lines. Recently, I’ve seen an increase in male patients who want to soften their frown lines.

 

Problem: Dull, Discolored Skin

Solution: Years neglecting sun protection can cause dull skin, and increase your chance of developing dark spots. When the best creams and topical treatments just aren’t doing the job, I recommend SELPHYL, or the Vampire Face Lift. This treatment uses your own plasma to stimulate cell growth and leave you with a more even skin tone. This process, which delivers platelet rich plasma (i.e. Selphyl) via microneedling, is really hot right now. It effectively treats crepey skin under the eye, and I see this gaining in popularity as we move in to the new year.

 

Problem: Under-Eye Bags That Just Won’t Quit

Solution: Dark circles are caused by both genetics and aging, as our facial muscles change over time. I recommend injectable dermal fillers to fill the tear trough depression.