Spa & Wellness Marketer to Develop Content and Social Media Programs for Leading Nutracosmetic Line
04.25.11 San Francisco, CA. Contento Marketing Group announced today the addition of GliSODin Skin Nutrients to their client roster. The nutracosmetic company manufactures exclusive formulas for anti-aging, skin brightening, detox, weight loss and pre/post surgery. Contento will be working with the GliSODin Skin Nutrients team to develop a content marketing and lead generation strategy to secure the company’s position as the leading supplement solution for the spa and medical industries.
“We are so pleased to be working with GliSODin Skin Nutrients,” says Nancy Griffin, principal of Contento Marketing. I’m impressed with their excellent training, marketing tools, and sell-through in resort spas, day spas and medical practices. The best part is the products produce amazing results! I’ve done a couple rounds of the detox formula, and the anti-aging supplements have been part of my daily routine for 6 months. I have more energy, my skin looks hydrated and I have less fine lines and wrinkles.”
GliSODin’s Skin’s star ingredient is “superoxide dismutase (SOD) enzyme”—extracted from cantaloupe. GliSODin Skin Nutrients’ parent company ISOCELL is one of the top laboratories in anti-aging research. French-based ISOCELL owns the patent on GliSODin® the first orally-effective Vegetarian form of SOD. “Beauty from the inside out is a trend right now,” says Griffin. “These products fill a much-needed niche, and are truly unique in the marketplace.”
Contento’s first initiative is to build on the success of GliSODin Skin’s products in medical practices and spas. “Doctors are successfully packaging the Pre/Post surgical kit into Fraxel , CO2 treatments and plastic surgery,” says Corina Crysler, Executive Director of GliSODin North America. “Surgeons report that patients heal up to 50% faster, with less bruising, pain and swelling. Our Detox/Slimming formulas are paired with laser lipo procedures such as UltraShape, Accent and VelaShape, as well as traditional spa treatments like massages, facials and body wraps.”
“We are confident that we can help GliSODin engage their customer base and prospects through superior content. The goal is to become a vital resource for spa and medical professionals,” says Griffin. “Retailing GliSODin just makes sense--What spa or medical practice wouldn’t want to increase profits without a large investment in equipment or staff?” Look for GliSODin Skin Nutrients new blog featuring content from the company’s team of nutritional experts.
About Contento Marketing
Contento Marketing specializes in integrated communications for wellness and spa marketing. The company was founded in 2010 by journalist, marketer and entrepreneur Nancy Griffin. A recognized leader in the spa and wellness industry for almost two decades, she founded SpaTrade.com-the spa industry's largest online community and SpaExec, boutique regional trade events for the luxury resort market. “Today, good content is the cornerstone of any marketing strategy,” says Griffin. “Our goal is to implement creative communications programs that engage our clients’ target audience and support their business objectives.”