Industry veteran Mia Kyricos is joining Hyatt as senior vice president, global head of wellbeing. In the newly created role, Kyricos will report to Mark Vondrasek, Hyatt’s chief commercial officer, to support Hyatt’s recent commitment of caring for guests so they can be their best during their travels.
“As a pioneer in the business of wellbeing, Mia is uniquely qualified to further define Hyatt’s wellbeing efforts across all 14 brands to ensure colleagues, guests and customers can be their best,” says Vondrasek. “She is a respected leader in the wellbeing industry and her expertise across wellness, hospitality, and brand strategy will fervently support and expand Hyatt’s already robust wellbeing offering. Mia will also be instrumental in the continued immersion of World of Hyatt members to the Miraval and exhale brands, as well as the integration of elements of both these brands throughout the organization.”
As senior vice president, global head of wellbeing, Kyricos will be responsible for developing Hyatt’s global wellbeing strategy by providing leadership and insight for Hyatt’s new and preexisting wellness initiatives. Examples of Kyrico’s responsibilities include curating World of Hyatt member experiences that benefit the mind, body, and spirit on Hyatt’s Find experiences platform, and evolving the guest experience at Hyatt Place hotels to include on-demand Exhale video content, exclusive Exhale privileges and rates, enhanced fitness and wellbeing environments, and collaborations with wellbeing apps.
“Hyatt’s dedication to implementing wellbeing practices throughout all facets of the organization demonstrates just one of the ways Hyatt continues to lead the way in the hospitality industry,” says Kyricos. “This is the first time I’ve seen a company of its kind establish a cohesive position on wellbeing that fully encompasses all parts of the organization. I am excited to join such a forward-thinking leadership team to help meaningfully implement innovative wellbeing strategies for Hyatt’s colleagues, guests and members of the communities in which Hyatt hotels operate around the world.”
Kyricos is president and CEO of Kyricos & Associates, a boutique advisory firm for wellness-driven hospitality, tourism, and healthy lifestyle companies. She has held leadership positions at Spafinder Wellness, where she founded the Wellness Travel Awards program, as well as at Core Performance (the wellness division of Exos) and Starwood Hotels & Resorts Worldwide, where she created six international spa brands and signature wellness experiences. She holds a master’s degree in hospitality administration from Cornell University and is on the advisory boards of the Global Wellness Summit, Wellness for Cancer, and The University of California Irvine.