Shaving Ritual

After a weekend filled with flash sales, door-buster deals, and hoards of shoppers, today’s #GivingTuesday campaign provides relief. Don’t get me wrong; spas can bring in big business from holiday retail specials—more on that here. But it is refreshing to focus on generosity and giving to those in need during the holiday season. No Shave November encouraged men to embrace facial hair all month long to support the American Cancer Society and cancer awareness initiatives. At Julien Farel Salon at The Spa at Langham Place, Fifth Avenue (New York City), gentlemen can treat themselves to a clean shaven look and continue to give back. Twenty percent of each Signature Shave ($35, 15 minutes) by expert barber Yulia Kim on December 1 is donated to the American Cancer Society and No Shave November cancer awareness initiatives. The service incorporates a facial cleansing, hot towel, pre-shave prep, straight razor shave, and refreshing post-shave lotion application.

If you’re intrigued by the resurgence of traditional barber services, check out our January story about their business-boosting power.