Skin Deep Owner Deborah Woods Nominated for Excellence in Entrepreneurship Award

Deborah Woods, owner of Skin Deep Spa in Huntington Beach, has been nominated for the Orange County Business Journal's 2008 Excellence In Entrepreneurship Award. The awards recognize the achievements of outstanding Orange County business leaders and entrepreneurs. Woods has been nominated for her exemplary entrepreneurial leadership in taking Skin Deep from a one-room operation with three employees in 1987, to an award-winning, state-of-the-art facility occupying 7800 square-feet.

In addition to her success as a business leader, Woods has also been recognized for her commitment to Orange County and her extensive community involvement.

'Orange County is privileged to have dynamic business leaders and I am truly honored to be recognized among a group of select nominees who represent a broad spectrum of successful businesses in the region,' said Woods. 'Of course, my success is due to a great team effort and I want to recognize all of my employees for their hard work and dedication in making Skin Deep continue to grow and thrive.'

A self-motivated and driven individual since childhood, Woods was always interested in wellness, both internal and external. After earning a degree in Cosmetology, she made the decision to open her own day spa in 1987 and in late 1991, Woods opened Skin Deep Day Spa in Huntington Beach in a 980 square-foot space with four small rooms. In three short years, the spa expanded 1,300 square feet and by 1994, Skin Deep had managed to gain an impressive and loyal clientele, due to Woods' focus on educating her customers, not just providing services and products. Sensing that her clients wanted more, in 1999, Woods expanded Skin Deep again to incorporate a designated massage wing to complement the spa's already popular skin care and treatment area.



After 17 years in business, Skin Deep's spa services and clientele continue to expand year-after-year, a growth that is attributed to the leadership of Woods and her hardworking staff who are devoted to the spa. The latest expansion is the Zen Water Experience, a relaxing 5-stage cleansing and hydrating sensation featuring cascading rain showers, Moor Mud mineral exfoliants, steam room and long mineral bath soak. The entire experience lasts under an hour and can be enjoyed singly or with a friend or significant other. Similar treatments are only available in spas far away in Los Angeles or Riverside counties, and Woods is proud to offer this unique, healing resource to her local clients in Orange County.



Skin Deep is located at 7862 Warner Avenue (at Beach Boulevard) in Huntington Beach. For more information, call 714.841.3313 or visit www.eskindeep.com.