This month, Sunrise Springs Resort in Santa Fe, NM, announced Carrie Kennedy as director of guest experience and Katie Martin as regional director of sales. Since opening in September 2015, the resort has recruited highly credentialed health experts and hospitality veterans to create holistic, integrative wellness experiences at the serene 70-acre natural springs destination. In her new role as director of guest experience, Kennedy will develop and oversee the innovative programming for the resort. Previously, she was the corporate program director at Canyon Ranch in Tucson, AZ, where she worked closely with the founders during her 25-year tenure and contributed to the development and management of more than 150 services and programs at two destination resorts and two SpaClubs. Kennedy also created health and wellness messaging and programs for seniors as a consultant for Watermark Properties. "The chance to work with Sunrise Springs to provide cutting-edge wellness programs that foster optimal health for our guests is inspiring," says Kennedy. "The depth of activities and beautiful surroundings offer a nurturing environment for people to relax, reflect, and rejuvenate. Sunrise Springs is well on its way to becoming recognized as a prominent destination where individuals discover how to live life to the fullest, and I am grateful to be a part of this project."
As regional director of sales, Martin will maintain and expand the property's devoted customer base. Prior to joining Sunrise Springs, she previously served as the director of marketing at the oceanfront golf resort Diamante in Cabo San Lucas, Mexico, where she created a cohesive brand strategy across social media and digital platforms to highlight two internationally recognized 18-hole championship golf courses with a focus on healthy living. She was also director of sales and marketing at Miraval Resort & Spa (Tucson, AZ), where she led a collaborative team responsible for communicating the resort’s core values of living life in balance as well as introduced the holistic concept of mind, body, and spirit to guests during her eight-year tenure. "We are very fortunate to welcome seasoned sales professional Katie Martin to our team,” says founder Andy Scott. “Travel agents and meeting planners alike will find Katie's enthusiasm for Sunrise Springs inspiring and contagious.”