Aveda Introduces New Virtual Makeover App

Although I'm pretty adventurous when it comes to food and travel, I can't really say the same when referring to my personal style. Even going from day to night, I can't say my look changes all that dramatically. That isn't to say I don't sometimes have an overwhelming desire to color my hair red or opt for a cute cropped look. Now, I can see the results without the risk thanks to Aveda's new iPad application and web-based platform. The popular eco-beauty brand just released My Aveda Make-Over, a free app that allows uses to virtually change their hair color or style. Exploring new looks, users can choose from a number of color offerings created with Aveda Full Spectrum Professional Hair Color and a library of hairstyles. The app also serves as a consultation tool to help colorists and stylists help clients envision a new color, cut, or style. Now, I no longer have to wonder what I'd look like as a redhead.  

Suggested Articles

Watch as a Sothys esthetician performs the new Detox Energie facial live from the ISPA show floor in an exclusive American Spa Facebook live.

Not all masks are created equal.

The Spa at Rosewood Castiglion del Boscoa is located in the estate's former wine cellars