Mark Theis has been named the next CEO for The Aesthetic Society (American Society for Aesthetic Plastic Surgery) and The Aesthetic Surgery Education and Research Foundation (ASERF). In his role, Theis will oversee all organizational duties, including membership, education, technological advancement, and the fostering of industry partner potential. Theis has previously led strategy development, marketing and sales, and operations for two Hyatt and Marriott, and has held senior executive leadership positions for the Los Angeles, San Francisco, and Chicago Convention Bureaus. He is currently the vice president of sales and marketing for Los Angeles-based Proper Hospitality. Theis will assumes the position on July 10.