You’ve heard the saying about brows, “they are sisters, not twins,” right? It’s a fact of life, no two brows are identical. The illusion of balance is the aim of great brow design. That’s why a square jaw is softened by a rounded arch and a long face appears shorter with a flatter, gentler arch. While angle and brow thickness may vary from year-to-year, the pros know that maintaining good eyebrow design is always on trend. Here are some essential rules that never go out of style.
Listen to the Client
A short consultation form and quick measurement may work for touch-ups, but to create the perfect brow, dig a little deeper. Ask questions, listen, and learn, so you can meet and manage expectations. Consider your client’s makeup routine, hairstyle, hair color, clothing accessories, and nail color and length. Listen to your client’s brow history – is the client over-tweezing? Has he or she lost contrast? Are the brows thinning? Does the client make time for brow grooming? Is he or she willing to commit to brow upkeep? With this insight you are ready to measure and design.
Measure. Then Measure Again.
Eyeballing measurement when developing a brow’s look is not a trusted practice. Practitioners should use a precise method to deliver balanced looking brows. Precise measuring and marking allows your client to see what is possible based on the face and eye shape. Practitioners should use a petite wax applicator or a brow measuring tool to locate where the trunk, arch, and tail placement of the brow should lie. It’s helpful to mark the placement with a white pencil. These marks add for a great guideline by connecting the dots you can create your fill in and remove the hair outside of the filled in brow shape. For foolproof results on asymmetrical faces (practically everyone), use a measuring tool for more accurate results to determine proportional brow placement.
Customize for client safety and comfort.
Choose your hair removal methods and products according to each client’s hair and skintype. Minimize skin reactions choosing multiple waxes with low melting points designed for delicate facial skin. Look for soothing wax ingredients like zinc oxide, coconut oil, high quality beeswax, and botanicals. If your clients regularly use retinoids, offer tweezing or threading. Pay for quality applicators that are strong and free from splinters, strips and precision tweezers to avoid hair breakage and skin injury.
Educate. Rebook. Follow up.
The real test of great brow design is to create a look that your client loves and can realistically manage. The real magic happens when brows grow in beautifully between services. With every sort of brow enhancement imaginable—growth serum, sculpting wax, brow extensions, microblading, tint, pigment, powder, gels, pens, and more—time spent teaching your client how to recapture the look on his or her will be a worthy investment. Book the next appointment for three to six weeks out. Follow up with the client a week after the original visit to make sure the brows are behaving and to thank her for trusting you with such an important task.
About the Author: Krissa Gordon is a senior educator at Satin Smooth. Satin Smooth is a leader in wax and skincare services.
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