Joan Lunden to Keynote Red Mountain Educational Event

SpaFinder today announced that former 'Good Morning America' anchor, Joan Lunden, would headline its ninth-annual Spa Professional Educational Event, being held this fall at the award-winning Red Mountain Spa in St. George, Utah. Under the 2009 theme, 'Harnessing the Power of Change,' spa owners, directors and managers will gather from October 18-21, 2009 to reassess their business plans and tackle hot-button industry issues to ensure a profitable future — well beyond the recession.

Revolving around high-level speakers, seminars, and one-on-one workshops, the SpaFinder educational event is unique among industry conferences for providing a think-tank-like environment for spas and industry experts to share best practices on the most pressing issues confronting spa businesses today. Attendees will learn how to develop stronger, cutting-edge marketing initiatives; ideas for profitable compensation structures and yield management; the ins-and-outs of undertaking successful social media campaigns; how to make their spa more eco-friendly, and more.

Milana Knowles, Vice President, Day Spa Sales And Marketing at SpaFinder, and the conference organizer, notes, " Our goal for 2009 is specifically to help spa professionals break out of recession 'survival mode'. We want to provide them with a truly immersive educational experience that will give them all the ammunition they need to re-imagine their businesses and retool their marketing and operations for a profitable future."

Joan Lunden (healthy living advocate, journalist, co-host of 'Good Morning America' for nearly two decades, and owner of Camp Reveille, a wellness retreat for women), will deliver the 2009 keynote address. As the author of several books on positively managing change, Lunden will serve as a uniquely relevant presenter for this 'Harnessing the Power of Change' event.

Participants will enjoy a special rate at the Red Mountain Resort & Spa that includes deluxe accommodations, gourmet meals, treatments, Spafinder-sponsored receptions and banquets, cooking and fitness classes, and full use of all resort amenities.

For more information about attending the 2009 Spa Professional Educational Event, please contact: Loreen Guertin at 212-716-1167 or [email protected]

For media inquiries, please contact Betsy Isroelit at (213) 300-0108, [email protected]

About SpaFinder, Inc.:
The world's largest spa media, marketing and gifting company, SpaFinder, Inc. connects millions of wellness-focused consumers with thousands of spas worldwide. SpaFinder's media properties include the award-winning, the Spa Enthusiast newsletter and the annual worldwide spa directory, Global SpaFinder. Spa Finder Gift Certificates and its new gift division, Salon Wish, offer spa gift certificates and cards that are redeemable at a combined network of over 8,500 spas and salons worldwide and available at thousands of retail outlets. The company's software division innovates new solutions that help spas build and streamline their businesses, including the popular SpaBooker online booking system. SpaFinder Europe and SpaFinder Japan offer regional spa marketing and gifting programs, including localized, native-language websites. Founded in 1986, the privately held company is headquartered in Manhattan.