Medical Spa Trends for 2023

Take a look at these experts’ picks for some of the biggest medical spa trends this year:

IV Therapy 

IV or intravenous therapy is a procedure that immediately delivers hydration into the bloodstream while at the same time infusing a chosen cocktail of specific vitamins and minerals. Patients love the way they feel after this quick hydration and the benefits of the formulations being administered rather than having to take various oral supplements.”—Katie Joyce-Barnes, manager, Oceanside Medical (Warwick, RI)


"Prejuvenation is the practice of proactively treating age-related changes before they happen. Clients should start prejuvenation in their 20s and early 30s with regular hydrating facial and microneedling treatments, as these are helpful at boosting collagen production. Adding in anti-wrinkle treatments like Botox or Dysport can help address lines and wrinkles before they start to become a permanent issue. Clients in their mid30s and 40s should continue regular anti-wrinkle treatments and at least one to two full facial-resurfacing treatments each year to aggressively address signs of aging like lines, wrinkles, loose skin, and/or sun damage. Clients in their late 40s and 50s should continue with full facial-resurfacing treatments one to two times a year with rejuvenating treatments like radiofrequency microneedling or collagen-stimulating laser treatments one to four times a year depending on how aggressively they want to prejuvenate.”—Kris Adair, founder and medical director of Adair Family Clinic and MedSpa (Peoria, AZ)

Skin Flooding

"Skin flooding is a TikTok buzzword and trend that is actually nothing new, as it’s a skincare routine to hydrate and moisturize dry, dehydrated skin. The skin-flooding technique is a routine that consists of layering various products in a specific order to maximize results and product absorption. First step is gentle cleansing followed by a hydrating spritz, as damp skin allows for better absorption. Next step is a hydrating serum, and the last step is moisturizing. The goal and purpose is for better absorption of products to maintain skin hydration and boost elasticity.”—Azza Halim, M.D., a board-certified multispecialist physician with offices in Morton Grove, IL; Newport Beach, CA; and Boca Raton, FL

Non-Surgical Fat Reduction

"Commonly used on the abdomen, non-surgical fat reduction procedures also target the arms, the buttocks, and the outer and the inner thighs. Body-contouring and sculpting devices help to achieve more optimal results through the use of radiofrequency heating for fat reduction and high-intensity-focused electromagnetic energy for muscle strengthening and toning.” —Leslie Rohaidy, PA-C, AAOPM, founder and cosmetic provider of IMO Cosmetic Dermatology (Coral Gables, FL)

Compression Therapy

“Compression therapy works by squeezing muscles and pushing blood back to the heart, moving fluid to prevent its accumulation in body tissues, alleviating pain—and the perception of pain—by diminishing stress on skeletal muscles, and assisting in muscle recovery, particularly in athletes. More physicians are prescribing compression therapy to relieve joint and muscle pain or applying it immediately following injury to enhance blood circulation in the traumatized area and support muscle recovery. Use of compression also can be the right clinical option for patients requiring treatment of varicose veins and those experiencing chronic pain, including the pain of arthritis.”—Alexander Zuriarrain, M.D., FACS, a double board-certified plastic surgeon