Groupon: Wrapping up


Our Groupon coupon certificate has expired, yet some still call. I decided to extend my offer as a kind gesture through February 2012. I know I don’t have to do it but I want to. I know how it feels to lose money on a gift card I gave someone or someone gave me. They had a year to come, that’s plenty of time but a few more faces won’t kill me. More money in retail sales and hopefully a new client for a long time will be the outcome. What I have experienced also were situations like a senior with a broken ankle at Christmas who asked me to extend the coupon. Another Groupon had a traumatic situation, wrote me a long letter and asked me if I could extend the offer. We did.

  • Thus far, what I know for sure is the next time around there will be another offer; I want to do business with Groupon again!
  • I will cap my offer expiration date and make it 4 to 6 months. A year was a long expiration date on a great deal.
  • The average retail ticket for each Groupon Client was $50 +
  • 50 % of the clients so far are coming back for services and more retail.

These savvy clients love our coupons and are NOT just one-time salon/spa guests. They want a relationship with you! I have learned so much from this experience and happy that I opened the door to this Groupon coupon concept. In these times, people are using coupons now more than ever. We will be taking a break now from a year of coupons. We told our representative we would do another one after the spring perhaps.

Waiting for new business or reaching out for some new business …you decide.

I hope you will open your mind and share a success story with your Groupon coupon too!


Suggested Articles

The seven-episode season includes interviews with a former U.S. surgeon general and a mental wellness expert for Black communities.

From vinyasa yoga to classes for kids and parents, there’s something for everybody.

Through the partnership, Gellar will share about her own experiences with the treatment.