Pure Inventions, creator of all-natural water-enhancing drops, recently announced its partnership with Hand & Stone Massage and Facial Spas (multiple locations). Hand & Stone Massage and Facial Spas have seen success, as they have begun to provide their guests with Pure Inventions’ natural coconut water-enhancing drops as the spa’s signature beverage.
“Pure Inventions is an ideal partner, because it enhances the Hand & Stone experience and the ancillary revenues from retail sales increases our locations’ overall profitability,” says Jack Bachinsky, vice president of advertising and marketing for Hand & Stone Massage and Facial Spas. “Our customer base is looking for healthy lifestyle solutions, and drinking water is a critical component of healthy living. The electrolytes from the coconut take hydration up a notch, and our guests drink more because it tastes great.”
Currently, 170 Hand & Stone franchise locations are providing the Pure Inventions natural coconut water enhancing drops, which is given to the guests after a massage. According to Hand & Stone, its franchises are growing at a rate of five locations per month. Pure Inventions founders Lynn Gerhards and Lori Mulligan also expressed their satisfaction with the new partnership, saying, “We are thrilled to be growing our relationship with Hand & Stone. The company has the rare combination of business savvy and commitment to wellness.”
Hand & Stone also offers a Pure Inventions “Beauty Shot.” Given during a facial, the complimentary beverage is designed to enhance hair, skin, and nails.