A new study is being conducted on the global hot springs industry. Goco Hospitality and Glen Ivy Hot Springs are supporting RMIT University in Australia as they conduct their research on the global hot springs industry through an independent study.
The independent research aims to identify the characteristics, motivations, and experiences of hot spring bathers from around the world. Available in nine languages, including English, Chinese, Japanese, German, Russian, Hungarian, Czech, and Slovak, the survey is an independent, university-based questionnaire led by Professor Marc Cohen, designed to obtain information from hot spring bathers across the globe that will help better the industry by understanding user needs.
The survey typically only takes minutes to complete, and asks questions such as “how many times have you bathed at a hot spring in the past three months,” “in which country was your most recent hot springs bathing experience,” “how long did you spend bathing during your most recent hot springs bathing experience,” and more. The survey takes into account the survey takers age, gender, location, how frequently they visit hot springs, and more.
Industry professionals are being asked to promote the survey via social media. Survey participants are entered to win a $200 Amazon gift card upon completion of the survey.
Interested participants can visit www.hotspringsurvey.org to take the survey.