Pureology has reaffirmed its commitment to raising awareness, giving back to the community, and supporting ovarian cancer survivors and their families through a renewed partnership with the National Ovarian Cancer Coalition (NOCC). “Affecting more than 22,000 women annually, early detection is crucial to improving survival rates for those diagnosed with this disease,” says Leslie Marino, general manager of Redken and Pureology. “We at Pureology are extremely proud to use our voice in support of the NOCC in raising awareness for a cause that impacts so many women. Behind the chair and out in the field, our Pureology family is dedicated to this partnership and the community that ovarian cancer impacts every day.” Pureology will donate $100,000 to the organization and will support the NOCC through ongoing digital and social activations, sponsorship of NOCC Run/Walks to Break the Silence on Ovarian Cancer, and partnerships with local Pureology salons and the Pure Artist network at select NOCC events in 2017. “For more than 25 years, the NOCC has been committed to support the ovarian cancer community,” says David Barley, CEO of the NOCC. “We are thrilled with Pureology’s commitment to provide financial support of specialized programs for those women and families affected by this deadly disease. We are confident that this partnership will save lives with earlier awareness. We appreciate a global brand like Pureology for its continued dedication to the community.” You can help local NOCC chapters and Pureology Break the Silence on Ovarian Cancer by participating in a walk with your employees, clients, family, and friends. The next walk is planned for New York City on May 6, and the full calendar of upcoming cities is available here.
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