Soothe, an on-demand massage and wellness company, is available in Honolulu. The same-day massage service and app brings licensed, vetted, and insured massage therapists to customers' homes, offices, and hotels in as little as one hour. Clients can book a Soothe massage by downloading the iOS or Android app or through the website, and can choose the type of massage, the treatment length, and the therapist's gender. "We're pleased to serve the residents of Honolulu as well as thousands of travelers staying there," says founder and CEO Merlin Kauffman. "Everyone deserves to have a massage, whether they're on vacation, on business, or after a long day at the office."
Soothe has already launched in 28 cities in the U.S., the U.K., and Canada since its debut in 2013, and will be available in more than 40 cities by the end of the year. The company also has a network of more than 4,500 licensed, vetted, and insured massage therapists globally. The company currently provides on-demand Swedish, Deep Tissue, Sports, or Pre-natal massages ($99, 60 minutes); ($139, 90 minutes); and ($169, 120 minutes) between the hours of 8 AM and midnight daily. "Our growth is really due to the experience our massage therapists deliver," says Kauffman. "They provide spa-quality treatments without the hassle of finding parking or dealing with traffic. In addition, our massage therapists earn three to four times more than the industry standard."