The Ultimate Bikini Wax Price Guide: How Do Your Prices Add Up?

Photo by Sasha_Suzi/iStock/Getty Images Plus

Is your spa charging the right amount for a bikini wax? The bikini wax, a far more intrusive treatment than a manicure or pedicure, causes clients to seek a trusted, reputable esthetician as well as an affordable one in their home country. But with travel trends on the rise, there is an ongoing interest in pricing for various beauty treatments that might interest clients at their destination. In response to this growing trend,, Latin America’s leading e-Commerce platform, released the 2017 Beauty Price Index. The study compared the cost of various beauty products and services, including the in-demand bikini wax, across 50 countries.

“Getting a Brazilian wax before going on holiday is as commonplace as stocking up on sunscreen, a costly item which travelers often purchase once they arrive at their destination to save money," says Andreas Mjelde, CEO of Linio. "There’s no reason why beauty treatments such as waxing should be any different.”

The Beauty Price index revealed that many popular vacation destinations such as Costa Rica, Thailand, and Spain offer bikini waxes at a fraction of the cost compared to Europe and North America. Considering the quality of wax treatments can be just as high in overseas salons as at home, clients might start to consider booking their treatments abroad rather than at home. Egypt, Colombia, Guatemala, Mexico, and India offer the least expensive bikini waxes, while Venezuela, Denmark, South Korea, Norway, and the U.S. are among the most expensive countries for the treatment.

The full results of the ranking can be found on Linio's results page.


Spa and Wellness Show

IECSC Florida | October 6-7, 2019

Join us in Fort Lauderdale for the 22nd IECSC Florida event! The conference program features dozens of sessions and a variety of specialized tracks taught by industry experts. Don’t miss our Beauty Education, free Healthcare & Wellness Session and six CBD-focused classes – all new for 2019! Register by September 3 and save $10 per day on admission and up to $100 on conference. Exhibit hall admission includes access to 200+ exhibitors and 30+ free classes. Don't miss IECSC Florida – the southeast’s leading spa and wellness show!

13 Waxing Products to Ensure a Pain Free Experience

Trade in Emulsifying Wax for This Safer Wax in Your Beauty Products

Suggested Articles

This year, the event is celebrating 22 years as the leading spa and wellness show in the southeast.

Watch Erin Lorow, national director of sales for Pevonia, as she explains the benefits of the Rapid-Restore duo.

Two industry legends—American Salon and the International Beauty Show—have joined forces to launch a platform unlike anything before seen in the beauty…