Performance Health recently announced that its CEO Marshall Dahneke, vice president of international commercial operations Bob Poirier, and Bon Vital’ founder Guenter Heidenberger were inducted into the annual World Massage Festival’s Hall of Fame. Established in 2006, the Hall of Fame honors individuals who have furthered the profession of massage therapy. This year’s induction celebrated 24 individuals and took place on Aug. 8 at Harrah’s Resort Waterfront Conference Center (Atlantic City). The World Massage Festival was founded by Mike Hinkle, owner of Pensacola Massage Center (FL), in response to the American Massage Therapy Association’s challenge to develop ideas that would help bring attention about massage to the general public during Massage Therapy Awareness Week. After studying the profession, Hinkle noticed that education was inconsistent, so to address these issues, he established the Festival with the mission to honor those who built the bridges for the profession, to educate the general public about massage, to educate therapists about different types of massage, and to have fun. “To recognize our own, I established the Massage Therapy Hall of Fame which has proven to be one of the highlights of our Festival,” says Hinkle. “This year’s class truly reflects the strength and growth of our profession over the past ten years. I was particularly honored to recognize Marshall, Bob, and Guenter, all representing Performance Health, one of the most supportive partners in our industry. Lynda Solien-Wolfe, Performance Health’s vice president of massage & spa and 2012 Hall of Fame inductee, was our charming co-master of ceremonies for this year’s program.”