Club Industry was not involved in the creation of this content.
Popular Boutique Barre and Cycling Brands Welcome New Yorkers into Revamped Studios to Restart Fitness Routines
NEW YORK, Ny. (June 1, 2022) Pure Barre, the fastest, most effective full-body barre workout franchise and CycleBar, the world’s first and largest indoor cycling franchise, recently reopened their studio doors to all of New York City. Both boutique fitness brands recently reopened individual studio locations as well as dual studios, giving New Yorkers the best of both barre and indoor cycling.
Between the two brands, there are over 20 studios available to the NYC community. Currently, there are 14 Pure Barre locations, four CycleBar stand-alone locations, and two dual flagship stores located in the Upper East Side and Flatiron. Both flagship stores recently celebrated their grand re-openings, bringing the fitness community back together with free rides, discounted memberships and open arms for all. The dual locations allow you the opportunity for a well-rounded fitness experience with both Barre and Cycling.
PB Metro LLC, which took over select locations of Flywheel Sports studios in NYC, is operated by an executive leadership team which has backgrounds in Pure Barre, CycleBar, Equinox and Flywheel Sports amongst others. Kristin Addis is the CEO, overseeing both Pure Barre and CycleBar studios within the New York metro region. Kristin was previously Senior Vice President for CycleBar on the franchise side and prior to that, Senior Vice President for Flywheel Sports. Dana, VP Operations, Sales & Marketing, was with Pure Barre for several years before moving to CycleBar last year. Cedric Green who serves as the director of talent also joined the PB Metro team to lead the CycleBar Studios. He was previously with Flywheel Sports and helped us retain some of the great instructor talent as well as recruit and train new.
“We’re thrilled to have the opportunity to reopen our doors and build the local community back through boutique fitness,” said Kristin Addis, CEO of PB Metro. “With the pandemic gradually winding down, we encourage New Yorkers to get back in-studio to fuel their bodies, connect, socialize and create relationships with the help of group fitness.”
This May, PB Metro LLC is offering a last call founder rate. This promotion includes 30% off all of CycleBar studio’s membership offerings until the end of the month. This rate will apply for the entire duration of your membership at any of the CycleBar studios throughout New York City.
“We are offering this promotion as a commitment toward building our communities back up after people were displaced for so long, including former Flywheel enthusiasts, as well as welcoming fresh faces to a new home,” said Addis.
For more information about the Pure Barre and CycleBar studios across NYC, visit https://www.purebarre.com/ and https://www.cyclebar.com/
ABOUT PURE BARRE:
Founded in 2001, Pure Barre is the largest barre brand, offering a range of effective, low-impact, full-body workouts for a broad range of fitness levels. Pure Barre has four signature class formats including introductory, classic barre, interval training, and resistance training. Its highly-trained instructors receive specialized multi-tiered training allowing for class format and choreography to be refreshed on a quarterly basis. To complement the in-studio experience, Pure Barre offers live and on-demand access to its sought-after workouts as part of Xponential +, the all-access digital platform from the parent company, Xponential Fitness. Head-quartered in Irvine, CA, Pure Barre is backed by Xponential Fitness, the largest franchisor of boutique fitness brands. To learn more about Pure Barre, visit https://www.purebarre.com/
ABOUT CYCLEBAR:
Founded in 2004, CycleBar is the largest indoor cycling brand by number of studios and offers a variety of low-impact, high-intensity indoor cycling workouts, which are inclusive of all fitness levels. CycleBar offers an immersive, multi-sensory experience in state-of-the-art “CycleTheaters,” led by specially trained instructors, enhanced with high-energy “CycleBeats” playlists and tracked using rider-specific “CycleStat” performance metrics. Ranked on Entrepreneur Magazine’s Franchise 500 and Fastest-Growing Franchises in 2021 as well as Inc. Magazine’s Inc. 5000 in 2020, CycleBar is headquartered in Irvine, CA and backed by Xponential Fitness, a curator of leading boutique fitness brands. To learn more about CycleBar, visit www.cyclebar.com.