Shortcuts has introduced free ‘Health Checks’ to help clients get the most of their S.M.A.R.T. products, ensuring they are doing everything possible to bolster their spa and salon business. The free check-up with a Shortcuts educator will assess how effectively spas and salons are using online services in the Shortcuts S.M.A.R.T. Suite. At no additional cost to the spa or salon, every aspect of the service will be researched, with the educator offering personalized solutions for the client on how to get more from the system and how to spot revenue opportunities. This could include customized strategies toget more online bookings or help to understand how much revenue each email generates. The spa or salon can also learn how to anticipate the likelihood of positive client referrals and how to measure year-on-year performance effectively. "Our clients immediately saw the value of the S.M.A.R.T. products and services when they were released and we want to make sure they are getting the most out of each service they signed up for," says Paul Tate, CEO of Shortcuts Software North America. "Each product has features that can help them grow and monitor their business success and client service, so we introduced this audit and training session to make sure we are assisting our clients in getting the most from the technology they have."