ESTAS Beauty announces the launch of a new product collection designed to nourish, protect, and hydrate scars that includes intense moisturization, soft application, and an absorbent formula. The three new products are: Morning Massage cleansing oil with vitamin E and primrose; a Daily Dose vitamin E and C cream serum; and Sleep Salve silicone and vitamin E mask. Silicone works to increases hydration and reduces collagen production, itching, and discomfort. All products are fragrance-free, formulated without parabens, sulfates, or phthalates. "Developing this line was extremely important to me, as I know firsthand the insecurities around having a scar and the lack of skincare products to help care for them," says Cristina Beltran, co-founder, of ESTAS Beauty, who has a six-inch scar following open heart surgery at age 24. "Every person should have access to high-quality skincare to make them feel confident in their own skin. Scarring is a part of healing, and we want every person to use our products and feel proud and empowered by their scar."