Hair-removal techniques have been around for many years and have come a long way since the days when tweezers were made from seashells and razors were made from flints to get rid of unwanted hair on the body. However, even with advancements and modern technology, there is still room for growth and improvement when it comes to hair removal. Discover what’s new and trending in waxing today.
Waxing Wisdom
“With clients and spas becoming more conscious of how their hair-removal products are made and their effects on the planet, what’s new is what is being taken out of hair-removal products. Vegan-friendly and cruelty-free products are now very much a consideration.” —Lilliane Caron, founder and sales director, Waxxxpress
“Tattoos and hair removal are a hot topic of conversation. Waxing is a safe hair-removal option when it comes to maintaining the integrity of healed body art. In fact, as waxing is a form of exfoliation, tattoos can look fresher and more vibrant following a waxing treatment.” —Caron
“For a long time, hard wax had the reputation of not being as clean of a wax compared to soft wax, but this just isn’t true. With proper application and removal, hard wax can be just as efficient, if not more, than soft wax.” —Taylor Shipley, brand educator, Starpil
“Focusing more on overall skin health rather than ‘perfection’ has finally taken the forefront.” —Shipley
A Need for Speed
Speed waxing is a technique that continues to grow in popularity in the hair-removal industry. According to Taylor Shipley, brand educator at Starpil, speed waxing is when a hair-removal professional provides a waxing service in half of the time. Speed waxing is beneficial for clients because they can get in and out without the quality of service decreasing. However, wax professionals do not start off as speed waxers. “It is imperative to get the foundations of a quality wax down, and with time, speed comes,” says Shipley.
Smooth Moves
Consider offering waxing services in a spa package like these to attract new clients and provide a way for clients to relax while they wax.
• Spa Orange at The Resort at Glade Springs (Daniels, WV) offers the Ready for the Beach Package ($210), which includes a full-leg wax, a bikini wax, a 50-minute Spa Orange Pedicure, and a 40-minute Shellac Manicure.
• At Skincare Lounge Spa (Philadelphia), clients can opt for the Recenter ($210) package, which includes a Brazilian wax, an eyebrow wax, a 60-minute Swedish Integrative Massage, a 45-minute Brilliant Bio-cell Facial, aromatherapy and hot towels, a selection of fresh seasonal fruits, and a mimosa.
Wax Figures
According to industry statistics from IBISWorld:
• The market size, measured by revenue, of the Personal Waxing & Nail Salons industry is $20 billion in 2022.
• The market size of the Personal Waxing & Nail Salons industry is expected to increase 6.1 percent in 2022.
• The market size of the Personal Waxing & Nail Salons industry in the U.S. has grown 5.3 percent per year on average between 2017 and 2022.