I got my first coloring book younger than I can even remember, and have filled countless pages (in and out of the lines) in the more than 20 years since then. I took a bit of a doodling break after college, but have recently jumped back in with an easel for painting and a couple trendy adult coloring books to enjoy in my free time. I also have noticed more spas and resorts offering coloring as a way for guests to escape and detox from technology. When I met with representatives from Andaz Scottsdale Resort & Spa (opening this fall), they shared all about the property and gave a sample coloring card that will be included at check in. At the Vitality Picnic, hosted by Swissôtel Hotels & Resorts earlier this summer, I paused at the mindful station and learned about the brand’s Vitality card coloring offering. Guests can color the postcards during their stay and leave them to be mailed to a recipient of their choice or take them home as a reminder of their experience.
Coloring is definitely catching on. According to the Ipsos Adult Coloring Omni Survey in April, nearly a quarter of adults participate in the adult coloring craze with more than half of these colorists joining the trend within the past eight months. Nearly half (47 percent) of adult colorists have children and 43 percent are men. Prismacolor, a premier fine art brand found in the toolkits of pro artists, is inviting adults across the country to unleash their inner artist with the launch of a new adult coloring kit. “Adult coloring serves many purposes for many people, whether you are a professional artist or casual colorist,” says Victor Misawa, senior vice president of marketing, writing and creative expression. “Prismacolor wants to tap-in to the often-neglected creativity that flows through all of us, and with the release of these new adult coloring kits we hope to unleash and inspire more artists at every level.” In addition to the Prismacolor Adult Coloring Kit launched yesterday on National Relaxation, two new adult coloring kits from Sharpie and Paper Mate were designed in-house and will also be available this month.
Does your spa offer coloring as a relaxing option for spa-goers?