While we’ve seen smart home devices, such as Nest, Amazon Echo, and more, automate and monitor in-home systems, skincare is also being transformed with a host of handheld devices that let consumers perform a variety of treatments in the comfort of their own homes. It used to be that people had to schedule an appointment to experience a microcurrent or LED treatment, but thanks to technological innovations in the field, consumers are now investing in devices that let them perform these sophisticated services themselves. “Technology in the field of skincare has been very popular, mostly in a professional setting of spas and medical offices, but since the emergence of portable electronic devices and technological innovations, the available options are getting more compact, convenient, and portable,” says Rakesh Tammabattula, founder and CEO of QYKSonic, maker of the sonic beauty brush Zoe.
As a result, consumers are embracing the opportunity to perform microcurrent facials at home. The Nuface Trinity Facial Toning Device, for example, is designed to tighten and lift the skin. With a celebrity following that includes Jessica Alba and Jennifer Aniston, it’s no surprise the device is creating a buzz. “People don’t have a ton of time, but they are investing some of it, increasingly, in their skincare routines,” says Melanie Simon, electrical esthetician and co-founder of Ziip. “And to be a part of that, you really have to deliver on results.” Fortunately, today’s devices are doing just that.
Technology has made it possible to maintain and build on results obtained in a professional setting. “I developed Ziip as a way to share my in-office nanocurrent expertise with the world and make the technology accessible at home for anyone,” says Simon. “Also, because nanocurrents work best on skin when done regularly, it’s actually an ideal technology for the home user. It was an obvious evolution for me, and thankfully, the response has been incredible.” The device even has a companion app, which allows users to choose from one of seven electrical treatments, including a full lifting and sculpting for the neck and face to targeted treatments for acne and pigmentation.
Consumers can also benefit from at-home LED (light-emitting diode) treatments using devices such as UFO by Foreo, LightStim, Joovv, and Poly Go. LED treatments provide multiple benefits, including stimulating collagen production and improving breakouts by eliminating acne-causing bacteria. “Handheld skincare devices such as Poly Go are gaining in popularity these days as a way for spa clients to take advantage of LED therapy in between their regularly scheduled spa sessions,” says Mike Kassel, product manager of Poly Systems. “Skincare is moving in the direction of being a continuous lifestyle, rather than the occasional day at the spa, and spa owners are encouraging their clients to utilize at-home treatments.” LightStim, a leading provider of LED light therapy equipment for skincare professionals, offers a variety of homecare devices designed to treat acne, wrinkles, and pain. There is even an app that allows users to track their treatment time, set reminders, and more.
Going beyond skincare, the Hypervolt from Hyperice is a cordless vibration massage device that helps relieve muscle soreness and stiffness, improves range of motion, and promotes circulation. Featuring Quiet Glide technology, it allows users to perform myofascial release on themselves at home. The device is also generating new options in the spa. “With handheld wellness devices like the Hypervolt, the massage experience is enhanced and gaining rapid popularity,” says Jim Huether, CEO of Hyperice. “Technology must evolve to the users’ demands and adapt to the environment. Efficiency, power, and elegant design are just three key staples in how technology progresses."
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