Babor Continues Its Year of Female Empowerment with Nasvhille AMP'd Campaign

The women of Nashville AMP'd // Photo courtesy of Babor

Following its recent partnership with All Women Project, Babor is continuing its celebration of women with a new campaign titled Nashville AMP’d. The campaign celebrates what makes women look and feel their most radiant and confident by collaborating with six female recording artists from Nashville who use their music to tell their own stories of female empowerment.

“The Nashville AMP’d campaign is a bold creative campaign featuring a talented group of artists that encompass a diverse range of beauty, each who find empowerment in their own, unique way,” says Tim Waller, CEO of Babor North America. “Our campaign captures stunning visuals of these women sharing individual stories of what gives them empowerment, strength, confidence, and beauty, furthering Babor’s position as a brand celebrating empowerment in all aspects of a woman’s life.”

The artists include Lindsay Ell, Kelleigh Bannen, Candi Carpenter, Mickey Guyton, Sarah Davidson, and Kalie Shor. The women are also the faces of Babor’s new limited-edition custom-sleeved Perfect Glow Ampoule Concentrates Set—seven concentrated, natural active beauty ampoules sealed in single dose glass bottles designed to provide the skin with just the right amount of glow without needing to use makeup. The ampoules use light-reflective pigments to illuminate the skin and even skin tone, while Babor’s Perfection Peptide P3 promotes skin rejuvenation.

Spa and Wellness Show

IECSC Florida | October 6-7, 2019

Join us in Fort Lauderdale for the 22nd IECSC Florida event! The conference program features dozens of sessions and a variety of specialized tracks taught by industry experts. Don’t miss our Beauty Education, free Healthcare & Wellness Session and six CBD-focused classes – all new for 2019! Register by September 3 and save $10 per day on admission and up to $100 on conference. Exhibit hall admission includes access to 200+ exhibitors and 30+ free classes. Don't miss IECSC Florida – the southeast’s leading spa and wellness show!

Check out the video below for more on the empowering campaign. For more on the artists of Nashville AMP’d and the Perfect Glow Ampoule Set, visit www.babor.com/empower.

 

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