Mark your calendars—Saturday, September 9 will mark Cidesco’s third International Beauty Day. The holiday, which was started by Cidesco Section Russia in 2015, celebrates inner and outer beauty across the globe to raise awareness for the importance of the beauty industry as a whole.
“The beauty industry is extremely valuable as it helps people across the world look and feel good, inside and out,” says Anna-Cari Gund, president of Cidesco International. “International Beauty Day is a fantastic opportunity to celebrate how Cidesco has affected the lives of our schools, students and members worldwide.”
In honor of the celebration, Cidesco is asking the public to share their own personal definitions of what beauty is. Participants are encouraged to share what beauty means to them on social media using the hashtag #InternationalBeautyDay. Posts tagged with the hashtag will be collated into Cidesco’s exclusive International Beauty Dictionary, which will provide insight into the beauty industry worldwide, as well as bring together collaborative ideas from students and clients in countries across the globe.
In addition to the International Beauty Dictionary, Cidesco schools and members are celebrating International Beauty Day by offering beauty treatments to caregivers and nurses, arranging one-day-only special offers, and providing introductory talks on the diplomas and courses their school offers.